Industry News
API launches new range of hot metallic foils
Following an exclusive launch at Packaging Premiere in Milan, brand empowerment specialist API Group launches its new range of hot foils to the market. The new CB and UB hot foils offer printers, packaging designers and brand owners a spectacular range of eye-catching finishes and effects that will make their brand stand out on the shelf. The CB Series is a new over-printable hot foil that delivers a
bright metallic reflective finish, while the added over-printability factor opens up a wide new spectrum of design possibilities. The UB Series is designed to be effective on the porous, absorbent, more challenging substrates typically used for wines and spirits packaging, and continues to deliver that brilliant shine we have come to expect from API. Group marketing director Richard Burhouse said, ‘We decided to
exclusively launch our new hot foils at Packaging Premiere as the event provided the perfect platform for us to reach key brand owners and designers within the luxury packaging sector. The feedback received was excellent and we look forward to launching the new foils to the wider market place. Speaking after the event, API’s head of sales and distribution
South West Europe, Riccardo Sottocorno says, ‘Packaging Premiere is the leading event for luxury packaging in Italy and provided the perfect forum for us to launch the new foils to both our existing and new customers. The feedback was extremely positive as we focussed on showcasing API’s technical innovation together with our surface trends and finishes.
Linx builds North American distribution for its range of coding and marking printers
Coding and marking specialist Linx Printing Technologies has appointed a number of new channel partners in North America to expand support for its product portfolio. Diagraph, Linx’s long-term exclusive channel partner for Linx’s continuous ink jet products in the US and Mexico, will continue to focus on that industry leading platform, while the new partners help to expand into other product offerings and support for the US market. Five new distributors have been announced in the US, including Technopack Corporation, Florida, Colorado Scale Center, Colorado and Tourmaline Enterprises Inc, AWLSS Inc, and FJ Smith Sales Co in California. As well as providing greater geographical coverage in this
important territory, the new distributors offer expertise across a wide variety of market sectors and will help deliver the support and service end-user customers demand from their coding and marking printer suppliers.
Digital label maker launches new design service
Online label printer
label.co.uk is launching a new design service for self-adhesive labels on rolls. This value-adding facility is one that B2B label printers have not traditionally offered to date. Ordering digitally printed labels online is an easy, cost-effective solution for small businesses and those with short print runs. However, up until now these businesses needed to use a graphic artist to design a suitable label, ready for the printing process. Now both new and existing customers have the opportunity to have roll labels professionally
designed by the same expert outfit that print the labels, which brings with it several benefits for the customer. Perhaps most importantly, the labeling expertise is there from the outset, as the designer is
able to transfer this to the design, using label special effects that best fit the packaging. It also makes sense to have the complete process all under one roof.
label.co.uk offers a “One Stop Shop” for professional, B2B label printing - from label design to the finished printed product. A basic design package provides a starting point at a fixed price, with supplementary design concepts, variations and individual graphic designer
advice available to add on. Initial information is supplied online with final questions and ideas discussed one to one by phone. The team at
label.co.uk believe that the combination of online tools and personal contact provide an open and effective two way communication which is the key to successful results. CEO Michael Wey confirms his support of the new service: “The design service offers an additional premium option for our customers, one that perfectly compliments the label printing. We’re confident of the demand and are growing our talented graphics team to meet this anticipated interest.
We are looking forward to receiving feedback from our customers and hearing what they have to say."
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