ier awards 2021
The industry celebrates at the IER Awards 2021
The industry recognised the achievements of individuals and businesses at the IER Awards, which was held at the Park Plaza London Riverbank on Friday, October 1. Organised by IER’s publisher, Datateam Business Media, this was the 29th iteration of the IER Awards. Simon King reports
T
he IER Awards is the highest acclaimed celebration of excellence
in the electrical retailing industry, and the luncheon was an impressive tribute to the individuals and companies operating within the market. The format of the event gave guests the
opportunity to experience demonstrations from some of the leading companies in the sector, before getting a chance to network with peers at the exclusive drinks reception. Following lunch, Linda Dorling, IER’s special
products and events manager, took to the stage to welcome guests. She said: “What a tough 18 months it has been
for most in this room, and yet trade continued to be done even during the pandemic; fl exibility in business enabled trading to continue and hopefully profi ts were enjoyed. Some businesses managed to grow and I am absolutely confi dent that every one of you in this room did a sterling job to keep the ‘electrical retailing’ ship afl oat. “So, hopefully, with better time ahead, look
after your customers, off er them value, keep lobbying local and national government, keep innovating and most importantly of all, keep using the same business skills which have culminated in your being here today.” The IER Awards is the ultimate hub for
rewarding excellence in the electrical retailing industry over a wide range of products reaching the consumer by standout independent retailers of appliances across all categories. Mrs Dorling added: “Winning an award is an
unrivalled seal of approval in a highly competitive fi eld; separating your company from competitors, elevating your profi le within the industry and attracting new business opportunities. “We designed the Awards event to be a great
opportunity for you to network, to renew old acquaintances and to forge new ones.” The IER Awards could not have been staged without the participation and generous support
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www.ierdaily.co.uk November 2021
of a host of sponsors – thank you to AMDEA, Beko, Blomberg, Calculus, Connect, Electrical Safety First, Euronics, Humax, International Housewares Association, Quick Brown Fox PR, Retra, Sirius Buying Group, Symphony and Tech UK. To fi nd out more information about the IER
Awards and to view a full gallery of photos from the ceremony, visit
www.ierawards.co.uk.
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