BRAND NEWS
L
ife’s not always a walk on clouds—but your shoes can get you close. When the pace picks up and the days get long,
Relife gives you that extra boost of energy to rise, move, and feel your best. Designed to empower from the ground up,
Relife combines eye-catching style with a level of comfort that truly supports. Because we believe that confidence starts with how you walk through life—and what’s on your feet.
“Shoes have the magic power to change how we feel. Instead of just absorbing energy, they should give us more
energy for life.” Karl Prattes, Orthopedic Shoemaker & Founder of Relife
Wellness meets style When Austrian orthopedic shoemaker Karl Prattes founded Relife in 2008, his vision was simple: to restore the foot’s natural strength without sacrificing aesthetics. He recognized what many shoes get wrong—too much cushioning weakens, too little support strains. Relife bridges that gap, merging fashion- forward design with functional innovation.
Make it easy on your feet: The SoftReflex-System At the core of every pair lies the SoftReflex System: a patented comfort technology designed to energize your step.
• Cushioned heel cylinder to reduce impact and ease spinal pressure
• Reflex zone massage elements to stimulate and refresh
• Ultra-flexible soles for a light, natural walking feel
It’s orthopedic know-how reimagined for modern movement—comfort you can feel, but never see.
Say Hello to the easy side of summer The new Spring/Summer 2026 collection brings fresh air to your wardrobe. Think breathable materials, playful tones, and elevated ease—from city strolls in sleek sandals to weekend escapes in breezy sneakers. Every style is powered by the SoftReflex-System and crafted for all-day wear. This is fashion that feels good. And comfort that looks amazing.
Slip into Relife. Step into your power Whatever your path, Relife walks with you. Slip into the perfect mix of comfort, confidence, and contemporary design—and feel the difference with every step.
40 • FOOTWEAR TODAY • AUGUST 2025
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