FEATURE SHOW PREVIEW
SMALL TECHNOLOGY, A BIGGER DEAL Embedded World 2020 preview
Embedded World returns with a pertinent conference focus and technical insight provided by industry experts, looking to encourage optimistic thinking on the embedded market at present and going forward
E
mbedded World has arrived again, bringing together key companies
to showcase their contributions to the embedded sector. And this year, its conference theme is hoping to encapsulate that which is continuing to define the evolution of the industry – ‘Connecting Embedded Intelligence’. Thanks to comprehensive networking, we now have access to huge volumes of data that can be evaluated and analysed to determine future strategies for action. The balancing act between processing data on site and sending it to the cloud is focal and accordingly, the conference will delve into the details of what make these processes tick. But the conference will also devote plenty of attention to those hot topics that almost never lose relevance, including the Internet of Things (IoT), hardware and software engineering in an increasingly digitised/miniaturised electronics world, and SoC innovations encouraged by these factors. Firstly, there’s the keynote address, and on this occasion, it will be delivered by Hassane El-Khoury, CEO of Cypress Semiconductor. Covering that classic subject thought to belong to science fiction, El-Khoury will divulge how smart technologies and IoT will convert the conversation between man and machine into something more malleable than the frivolous voice assistants made popular in recent years, instead looking to effectively inform and encourage human decision-making. But if this is not enough, IoT, AI and many of the other popular trends will be taken up in a number of sessions and classes: sessions entail a half-hour
12 DECEMBER/JANUARY 2020 | ELECTRONICS
presentation covering the minutiae, akin to a lecture, whereas the classes, mirroring a seminar in turn, act as training courses in which partakers can query away and accrue their own answers through practical exercises.
PRESENTATIONS IN DETAIL To name a few examples, an essential area and key presentation, built up by developments in encryption safeguards and root-of-trust processing, is ‘Functional Safety & Security’, stressing how these have become prerequisites in hardware design, covering amendments to the leading safety standards and how these have modified the architecture of embedded systems - in particular, their critical and non-critical components - as well as product piracy/hacker attacks and how to pre-empt them.
And a final example, sensing and
autonomous technologies have peaked in prevalence, both of them sitting at the centre of the ‘Embedded Vision’ and ‘Intelligent Systems’ presentations. The former looks to accentuate the significance of image sensors and software’s integration into increasingly compact systems. The latter will trace the growth of machine learning, its ability to predict and solve problems without preconceived programming, and ultimately, how these are housed – in FPGAs, or within advanced MCUs.
DISPLAYS FOCUS Embedded technology has a big part to play in another focal point of the show: displays. Professor Karlheinz
Blankenbach, from the University of Pforzheim and chair of the conference advisory board, presents the conference as the “byword for industry knowledge by experts, for experts, and an important European B2B platform for display technologies. The conference will make manifest the innovative strength and dynamism of the display industry, and guarantees participants some insights into the future, and tomorrow’s technologies.” The conference itinerary will include keynotes on the latest display technologies, while there’ll be various sessions on automotive displays and other presentations on display measuring technology, display optimisation, AR/VR and GUI/HMI, and special applications. The post-session author interviews have meanwhile become a popular tradition at the conference and offer a great opportunity to discuss the content of the presentations in a small group setting.
A DEFINING EVENT Supported by associations such as the RISC-V Foundation, Embedded World 2020 promises to stress the implication of embedded technology at present, and its growing importance going forward. On this, Professor Axel Sikora, from the University of Offenburg and chairman of the conference, had this to say: “The Embedded World conference has evolved to become a big, application-driven event for embedded systems. This will be impressively reinforced again in 2020 thanks to a programme of lectures unrivalled in its breadth and depth. This year, a key role will be played by topics on embedded intelligence relating to potential architectures and solutions, and the associated challenges.”
Embedded World
www.embedded-world.de/en
/ ELECTRONICS
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