i {i 2 8 C l i t l i e r o o A d v e r t i s e r A T Im e s ,T h u r s d a y , M a r c h I S , 2 0 1 2 www.clithorooadvortlser.co.ul( . w w w . c i i t h e r o o a d v e r t l 8 e r . c o . u k C l i t h e r o e A d v e r t i s e r & T lm e s , T h u r s d a y , M a r c h 1 5 , 2 0 1 2 Valley Property Clithcroc Advertiser and Times


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JOHNSTON Press has launched its new online property platform, in partnership with and pow­ ered by digital property leaders Zoopla, the UK’s second most popular properly site and largest


online properly network. This exciting partnership with Zoo­


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pla means that Johnston Prks will have a . market-leading, innovative online property platform for its sizeable web­ site audience and property advertisers, which when teamed up with Johnston’s local branding, gives Johnston Press a unique and strong offering in the prop­ erty market Ashley Highfield, Chief Executive,


Johnston Press pic, said: “Zoopla is one of the most innovative players in


the online property space and this partner­ ship sees them power an exciting new prop­ erty platform for our local websites, adding finther value to both our online audience and property advertisers.” Joe Slavin, Managing Director, Johnston


Press Digital Classifieds, added: “A key rea­ son for partnering with Zoopla is the great technological features they bring to our new online property offering. “With the new platfoim.’we will have ac­


cess to all Zoopla data but the look and feel is entirely ours.”


The new Zoopla-powered website will


give users a one stop shop for the whole property process with a complete and simple consumer experience. This ease of use of the Zoopla system is a proven winner with over 12 million monthly visits to Zoopla.co.uk. Users of the new websites can expect to


i


find local properties for sale aud io rent, local property news, instantonlineproperty valua­


tions, local market statistics andmore. Johnston Press will be heavily promoting


their new property websites with both online and offline marketing activities across all of their print titles, to help drive 16^ property


seekers to its new property websites. Alex Chesterman, Founder r& CEO of


Zoopla added: “We are excited to be launch­ ing this strategic relationship with Johnston Press, one of the UK’s leading regional me- . dia groups.


: : “The addition of ourproperty:functional-


ity across their significant network of local websites is a natural fit which vyill provide clear benefits to the Johnston aiidience and to our advertisers.”


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Visit clitheroeadvertiser.co.uk/property to start your local property seathh.


Property news roui^-upj^


The product of the week


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