Expert Insight Venue News ‘ RATIONAL NAMED
Rational has been named “Brand of the Century” in awards organised by German publisher Zeit-Verlag. Rational’s Robert Munday, EVP Marketing & Customer Solutions, and Thomas Pfeiffer, EVP DACH, accepted the award from media expert Dr Florian Langenscheidt at a ceremony in February 2022.
With its current iCombi and iVario cooking systems, the specialist in hot food preparation is one of Germany’s leading brands and symbolises the cooking systems product category. “This award makes us proud,” said Robert Munday. “It encourages and
energises us to continue working on our most important objective: creating customer benefit.”
Thomas Pfeiffer adds: “The Brand of the Century is not given every year, it’s valid for the foreseeable future, and is a permanent legacy for Rational.”
In deciding on the awards, Dr. Langenscheidt and a panel of experts from Zeit-Verlag selected several brands and carried out a three-stage evaluation. Robert Munday says, “A B2B brand like Rational relies on trust. We are delighted that our customers place so much trust in our brand that we have made it to “Brand of the Century.”
For information and brochures, or to find out about free Rational Live online demonstrations, call +44 (0)1582 480388, freephone 0800 389 2944 or visit
www.rational-online.com
BRAND OF THE CENTURY’
Award recognises the trust that customers have in Rational cooking systems
[L-R] Dr Langenscheidt, Thomas Pfeiffer and, Robert Munday.
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52
