Expert Insight
TUNE INTO CHRISTMAS
Between icy gusts, rain showers and remembering to change the clocks back, it seems that there is no mistaking that winter is on its way as another year draws to a close once more.
Crisp, bright days and an array of beautiful, autumnal colours are slowly overtaken by darker evenings, thick jumpers and the more familiar, Great British grey skies.
At this point in time, many of us may find ourselves reflecting on the last
14 November 2021
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year and how it unfolded – particular during a year that has been as eventful as this one.
For many of us, thoughts may turn to lockdown and restrictions, but hopefully many of us will also remember England at the Euros, or the glorious late summer weather.
Most pubs and bars probably also remember finally welcoming customers back to their business, particularly when restrictions were finally lifted, and things could get back to normal, which this year probably also includes the all- important Christmas preparations.
Whether it’s serving up a concoction of festive drinks, decorating the bar with your favourite Christmas trimmings or finalising your specialised menus, creating a seasonal atmosphere could enhance the experience and ensure businesses get the most out of the festive period.
With this in mind, playing seasonal Christmas music could help to lift the mood and give businesses that perfect festive feel.
It could help to create a welcoming environment, make customers feel more upbeat and could help to
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