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MATERIALS HANDLING


Thriving in the UK: Dinnissen’s local presence paying off after six months


A half year after the official launch of Dinnissen UK, the UK branch of Dinnissen reflects on a successful start marked by rapid progress, strong client engagement, and key project wins. The establishment of a local presence in September 2024 was a strategic move aimed at strengthening relationships and providing dedicated support to clients across the UK and Ireland. Today, the results speak for themselves.


At launch, Dinnissen UK’s goal was clear: to offer local, expert support to a growing client base and reinforce Dinnissen’s commitment to the region. “When we opened the UK office, we knew the potential was there, but seeing how quickly it’s developed has been remarkable,” reflects Dan Baxter, Director of UK Operations. “Time has flown by, and the engagement from clients has exceeded even our optimistic expectations.”


Client collaboration at the core One of the standout achievements in this period has been securing in-person


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visits from UK and Irish clients to Dinnissen’s headquarters in the Netherlands—an initiative first envisioned when the branch was opened. “These visits have proven invaluable,” says Baxter. “They allow clients to see firsthand how we approach engineering and manufacturing, reaffirming their confidence in our solutions.”


Challenges met with determination While regulatory hurdles were anticipated, Dinnissen UK successfully navigated complex compliance processes without losing focus on client service. Baxter acknowledges, “Setting up operations always comes with its share of red tape, but our clients value that we’re investing in being present locally. Their trust reinforces that we made the right move.”


Positive market response and project milestones


Feedback from the market has been overwhelmingly positive. Existing and new clients alike recognize the benefit of having Dinnissen experts readily available in the region. Several notable


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projects—including a full turnkey pet food facility and the delivery of 50 bulk bag discharging systems – illustrate the scale and variety of opportunities the UK team has already capitalized on.


Looking ahead: building on a strong foundation


What began as a strategic expansion has now evolved into a thriving operation, with clear momentum for the future. “Six months ago, we set out to bring Dinnissen’s trusted solutions closer to our UK and Irish clients,” says Baxter. “We’re proud to say that not only have we delivered on that promise, but we’re already exceeding expectations. Moving forward, our mission remains to be the leading provider of reliable, efficient process solutions—trusted by the best, now and in the future.”


d.baxter@dinnissen.com www.dinnissen.com


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