SPOTLIGHT: THE HEART OF SENIOR LIVING
Riding to Fund Alzheimer’s Research, Patient Care, and Support
By Debbie Reslock
The Summitt Cyclists. H
ow does an owner of a senior liv- ing company, who’s a fan of the University of Tennessee’s Lady
Vols basketball team and admirer of their coach, Pat Summitt, work to support the fight against Alzheimer’s? Joshua Crisp, founder, president, and CEO of Solinity, based in Knoxville, Tenn., didn’t have to search long to find his answer. “I know the huge impact that Alzheimer’s and dementia has on our society and I see that firsthand in our residents,” Crisp says. But to honor Summitt, who died from the
disease in 2016 and was the all-time win- ningest coach in NCAA history, he knew he wanted to raise money requiring a team effort that would also tie symbolically into her 1,098 career wins. Although willing to push himself far
beyond his comfort zone, Crisp knew he couldn’t run that many miles. But then he landed on the idea of a bike ride. “I wanted every mile we rode to honor each one of her victories,” he says. Along with his co-chair Michelle Brooke-Marciniak, a University of Tennessee Lady Vol basketball Hall of Fam-
48 SENIOR LIVING EXECUTIVE JANUARY/FEBRUARY 2018
er, they formed an eight-person team for the newly created event, Pedal for Pat. The trip was to originate in Knoxville and travel 1,098 miles to the Florida Keys in just 12 days. “As a fan, I’ve followed Pat’s story and
know what kind of leader she was, both off and on the court. Her focus was always on others and those things bigger than herself,” Crisp says. Diagnosed in 2011 with early-onset de-
mentia at age 59, Summitt survived for five years. But one of the first things she did following her diagnosis was form The Pat
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