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Saturday 16th January 2021 • Promotional Content


Healthy food & drink New Year, Fresh Start 25


Oumph! is epic veggie eating for free-range humans


Oumph! Kebab Spiced is food from the plant kingdom. It’s made from soya beans, herbs and spices. High in protein. Free from gluten and dairy.


O


umph! Kebab Spiced is versa- tile and easy to cook. Fry it straight from frozen and add


fresh veggies and sauces to make your own plant-based kebab. It’s also delicious in salads, with pasta or as a pizza topping. Oumph! launched in Sweden in


2015 and has quickly become popular with a wide audience, including families, millennials, foodies, chefs and fast-food loving flexitarians and meat reducers. Oumph! Kebab Spiced has won of


a number including ‘Best Vegan Meat’


prestigious awards, (PETA


UK, 2018) and ‘Best New Food Product of the Year’ (Food Matters Live 2018.)


Are you ready for the Veganuary challenge with Oumph!? Would you like to try being vegan for for Veganuary, and challenge your friends to do the same? Tose who sign up to Veganuary


receive daily emails with all the prac- tical information and advice they need for the transition to a vegan lifestyle. You get recipes, meal plans, nutrition guidance and much more. Of course, everything is completely


free! Challenge your friends to join too and share your vegan food creations on social media, using the hashtag #PlantItForward Don’t


veganuary.com/oumph SPICY OUMPH! KEBABS


Created your own awesome plant-based kebab in minutes! This recipe makes four kebabs.


delay — sign up today!


Ingredients 1 packet of Oumph! Kebab Spiced (280g) 4 pitta breads 115 ml plant-based creme fraiche 2 tsp tahini 1 clove of garlic 3 tbsp hot ajvar hot pepper sauce (to taste) A pinch of salt A splash of lemon juice 100 ml water Vegetable oil, for frying Your favourite veggies (fresh or pickled!) for example: red cabbage, white cabbage, carrot, red onion, rocket salad, lettuce leaves, sliced cucumber, tomatoes — all veggies welcome!


Method Fry the Oumph! Kebab Spiced in vegetable oil on a high heat until slightly crispy and golden. Add 100 ml water and cook until the water has completely dissolved. For the garlic and tahini sauce, mix the tahini with 100ml creme fraiche. Crush the garlic and stir into the mix. Add salt and lemon to taste. For the spicy red pepper sauce, mix the ajvar (or available equivalent) with 1 tbsp crème fraiche, add salt to taste. Add chilli if you like it really hot! Fill each pitta bread with a mix of Oumph! Kebab Spiced, drizzle over the sauces,condiments and all your favourite veggies.


Let your creativity go wild!


In the UK, a range of popular Oumph! products, including Oumph! Kebab Spiced, is available in the freezer section in Tesco, Sainsbury’s, Asda, Morrisons, Ocado, Whole Foods Market and a number of independent stores across the country.


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