Saturday 6th March 2021 • Promotional Content


Specialist clinics Healthcare Innovations 29


Art and technology to design your new smile A


Your smile is your greeting to the world, and orthodontic treatment can help you achieve a healthy, beautiful smile


dvances in orthodontic tech- nology have meant there’s never been a better time to


consider treatment. Orthodontics is now quicker, more precise, comfort- able and convenient than ever before. Dr Usman Qureshi is one of


London’s leading orthodontists with more than a decade of extensive expe- rience in the latest orthodontic tech- niques and technologies. Dr Qureshi works from his two London clinics, Origin Orthodontics, in London’s West End, and the leafy suburbs of north London. Dr Qureshi’s approach is different, using modern technology to enhance not replace the clinical values developed over several years of extensive training and experience gained from having treated more than 4,000 patients in his career.


How it works Achieving an accurate diagnosis is the key to modern healthcare, and in orthodontics this is the founda- tion of any smile design. Dr Qureshi’s approach involves extensive assess- ment of both the jaw and facial struc- ture to ensure his patient’s smiles are designed in harmony with the surrounding facial structure while also working within the boundaries of dental health and function. A precise three-dimensional scan


of your teeth is obtained to help the design phase and also to let you to visualise the end smile before you start. Tis helps to ensure a custom- ised smile is developed jointly with patients. Dr Qureshi remarks: “While technology might be able to auto- mate many things, developing a smile


Dr Qureshi’s approach is different, using modern technology to enhance not replace the clinical values developed over several years of extensive training


requires an intricate understanding of each patient’s biology and of what’s possible, as well as what isn’t. As an orthodontist, I think that’s the key to achieving a beautiful smile and having predictable results for the long term”


Invisalign Innovation With one in four patients being adult, demand for more discreet treatments has meant fewer patients have tradi- tional braces. Customised Invisalign treatment is the most popular choice for Dr Qureshi’s Invisalign treatment


adult patients. is the process


of wearing a series of clear removable aligners that gradually straighten your teeth without braces. Tey’re also unobtrusive and discreet for that important Zoom meeting or office presentation. All his patients benefit from a remote monitoring app that allows Dr Qureshi and his team to monitor his patient’s Invisalign treat- ment through the ease and conven- ience of their smartphones. “As a dental student over 20 years ago, I was convinced that teledentistry was going to change the way we treat patients, and my classmates used to mock me for this. Now my Invisalign patients


are monitored regularly by me and my support team here in London, but also in Paris where our app support team is based. Tis has meant treatments have become not only more conven- ient for patients, as often they need only attend the clinic every three or four months, but also the accuracy of treatment has improved, meaning more efficient treatment,” explained Dr Qureshi. Invisalign technology has advanced significantly in recent years and also offers the precision needed for the treatment of growing children.


Incognito hidden braces For more complex orthodontic prob- lems, a more technical approach is often needed. Dr Qureshi is one of London’s leading providers of lingual Incognito braces. Tese braces are the modern and invisible alterna- tive to conventional braces and are created with the precision of German engineering using the latest technology with specially cast gold alloy for accuracy and comfort. Tis allows people to go about their daily routine, without feeling self-con- scious because their braces are virtu- ally invisible from the outside.


To arrange a complimentary online consultation with Dr Qureshi, visit origin-orthodontics.co.uk or call on 020 7580 2786 Origin Orthodontics, 19 Wimpole Street, London W1G 8GE


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