NEWS YOU CAN USE OPERATOR
Premier Travel’s new marketing campaign includes Canada fam
Premier Travel is offering travel agents the chance to win a place on a Canada fam trip as part of its marketing campaign in January and February. Other prizes are on offer and
agents can earn up to £150 in vouchers for every booking. Premier also features
downloadable marketing content on its website such as posters, flyers, tactical offers and social media promotions. The campaign offers savings
of up to £1,260 per couple to some of Premier’s most popular destinations. The Canada campaign
includes discounts on holidays in Alberta, Atlantic Canada, British Columbia, Ontario, Toronto and Vancouver. Other offers are available to
the US and Thailand, while free half-day city tour excursions are available in Singapore, Bali, Bangkok, Phuket, Kuala Lumpur, Sabah and Mauritius. Tailor-made itineraries can
be created for destinations in Singapore, Australia, New Zealand and the Far East. Premier’s Channel Islands
campaign features posters and regional airport departures, including a new Guernsey- Stansted service.
premierholidays.co.uk
Premier business development manager Karen Milward
PICTURE: Tourism NT/Salty Aura
AAT Kings sets podcast quiz challenge to unlock perks
Samantha Mayling
Australia and New Zealand specialist tour operator AAT Kings is offering UK agents the chance to earn spots on fam trips, and discounts for their own holidays, by taking part in quizzes. The perks can be unlocked by listening to the
operator’s A-List Access podcast – launched last October and designed for ‘on-the-go’ listening – and answering quiz questions via its online Learning Hub. The agent-exclusive podcast aims to help the
travel trade learn more about the escorted tour operator’s portfolio, destinations, sustainable travel and selling tips. Agents can work their way up through tiers of
quizzes, from ‘Go-Getter’ and ‘Rising-Star’ levels to reach ‘A-Lister’ status, to unlock discounts for personal bookings and spaces on fam trips. The full season of 20 episodes will be airing
throughout 2024 on major streaming services. The operator also has a peaks booking offer available
20The number of podcast episodes to be streamed in 2024
to agents making a new booking before February 29. There are savings of up to 10% on selected tours departing between April 1 and December 31 this year. Guided tours included in the offer range from four
to 22 days across Australia and New Zealand. Bookings can be secured with a £100 per person deposit. Savings are worth up to almost £1,000 per person,
with a 21-day Wonders of the West Coast & Kimberley tour from Perth to Darwin being reduced from £9,910 to £8,919, based on departures in June and July. The price does not include flights. The itinerary includes two Unesco World Heritage Sites – Ningaloo Coast and Shark Bay – as well as Purnululu National Park. AAT Kings is one of 40 brands that are owned by
The Travel Corporation.
aatkings.com/alisters
Villa Select moves into Crete with collection of nine properties with pools “We plan to add further Crete
Villa specialist Villa Select has expanded into Crete for the first time with a collection of nine private-pool properties in the north of the island. The villas are in the resorts of
Rethymnon, Hersonissos, Prines, Armeni and Elounda. The Crete collection is
available to book now, for stays 18 25 JANUARY 2024
from April until the end of October. Price start from £657 per week
for accommodation-only at Villa Semeli, Rethymnon. Becci Aldridge, Villa Select
general manager, said the new properties range from family boltholes near the beach to countryside villas.
properties in the coming months and our destination experts have been working hard to get to know the properties and resorts first- hand – an invaluable resource for customers and agents,” she said. Villa Select can also arrange
flights and car hire.
villaselect.com
travelweekly.co.uk
Field of Light installation, Uluru
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