DESTINATIONS AGE GROUPS TRENDS
LEFT: Rocky Mountaineer, Canada
Family trends
and mature travellers and has had a strong couple of years, which we expect to continue,” she says. Newmarket Holidays says its
rail trips – including the Rocky Mountaineer and Scottish Highland Railways – have been selling especially well, while Ffestiniog Travel says long-haul is seeing the biggest growth in the sector, with bookings up
30% in the past two years. “Many clients around retirement age are looking for ‘holidays of a lifetime’ to far-flung places, and a growing number are choosing plane and train combinations,” says general manager Maria Cook. Sweeping scenery, heritage- rich carriages and hassle-free travel – we can see the appeal.
Multigenerational travel: “We’ve noticed more extended family trips,” says Zoe Towers, head of product at Jet2holidays. Activities Abroad says multigenerational trips increased 300% year on year in 2018, while Caribtours says it’s seeing larger families opting for villas within resorts. Responsible travel: Eco-friendly travel is growing, according to Dyan McKie, family product manager for Intrepid: “Parents are keen to educate their kids on how to be a responsible traveller.”
Long-haul: Thomas Cook Airlines says long-haul family trips were up 64% year on year in July, with Orlando, New York, Cancun, Los Angeles and Las Vegas the top five spots. European resurgence: Closer to home, Turkey (pictured), the Balearics, Bulgaria, Croatia and the Canaries are set to take the family crown in 2019 for Jet2holidays. Thomas Cook, meanwhile, points to Tunisia, where it will offer 27 hotels and 17 weekly flights next year (up from 11 this summer).
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travelweekly.co.uk20 December 2018
PICTURE: BRAND CANADA/ROCKY MOUNTAINEER
PICTURE: NEJDETDUZEN/JET2HOLIDAYS
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