search.noResults

search.searching

dataCollection.invalidEmail
note.createNoteMessage

search.noResults

search.searching

orderForm.title

orderForm.productCode
orderForm.description
orderForm.quantity
orderForm.itemPrice
orderForm.price
orderForm.totalPrice
orderForm.deliveryDetails.billingAddress
orderForm.deliveryDetails.deliveryAddress
orderForm.noItems
NEWS SPECIAL REPORT Royal Caribbe


With new ships, upgrades and private islands, Royal Caribbean International is looking forward to a big year. Harry Kemble speaks to associate vice- president and UK managing director Ben Bouldin


“We have got a hugely aggressive plan for this year,” Ben Bouldin, Royal Caribbean International’s associate vice-president and UK managing director, says bullishly. oyalǯs


ofϐice and its its ϐirst uantum


oyal will launch ltraǦclass


in


iami have a seminal year aheadǤ his yearǡ


vessel Spectrum of the Seasǡ give Navigator of the Seas a ̈́115 million upgrade and unveil the ϐirst island in its Ǯ erfect


ayǯ collectionǤ


Seas’ arrival in ϐirst time a


hen there is Ovation of the orth


will have operated in merica ȋthe


uantumǦclass vessel laskaȌ and


Oasis of the Seas’ return to urope before its bowǦtoǦstern revampǤ ouldin clearly does not want to is plans


leave anything to chanceǤ are meticulous and extensiveǤ


Wave performance e speak the day after


Royal’s Ben Bouldin in the kaleidoscope tunnel at Symphony’s launch event


oyalǯs


wave period begins in earnestǤ istoricallyǡ the peak booking period began on oxing


16travelweekly.co.uk17 January 2019 ayǡ but


cruise lines are now launching offers before


hristmasǤ ouldin saysǣ Dz e have


recently seen cruise lines starting earlierǤ ampaigns begin about ecember 1ͺ and run until oyalǯs exǦ


and urope


departures for ʹ0ʹ0 went on sale on


ovember ʹ0ǡ rather than in shows that


archǡ to meet consumer demandǤ ouldin addsǣ Dz ur legacy curve oyalǯs peak booking


period is around anuary 7Ǥdz n preparationǡ 90Ψ of


oyalǯs


marketing budget is spent in the ϐirst week of anuaryǤ art of that marketing budget


has been spent on creative advertisingǡ which is now appearing on an Dzepicdz digital display at ondonǯs station and t


aterloo ancras stationǤ campaignǡ


or oyalǯs ʹ019 turnǦofǦyear ouldin opted against


advertising for the second year in a row and ditched radioǤ despite that moveǡ


ut ouldin says the campaign has gone DzlargerdzǤ arch 4Ǥdz


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100  |  Page 101  |  Page 102  |  Page 103  |  Page 104  |  Page 105  |  Page 106  |  Page 107  |  Page 108  |  Page 109  |  Page 110  |  Page 111  |  Page 112  |  Page 113  |  Page 114  |  Page 115  |  Page 116  |  Page 117  |  Page 118  |  Page 119  |  Page 120  |  Page 121  |  Page 122  |  Page 123  |  Page 124  |  Page 125  |  Page 126  |  Page 127  |  Page 128