NEWS YOU CAN USE OPERATOR
Classic’s new brochure
supports its
peaks campaign, which runs until February 28
Classic unveils mini brochure for peaks
Harry Kemble
Classic Collection Holidays has released a mini-brochure featuring 48 trips as part of its biggest-ever peaks campaign, which focuses on helping agents to convert enquiries into bookings. Twelve destinations across the
Indian Ocean, Asia, the Caribbean and Africa, with flights from up to 10 UK airports, are included in the 24-page brochure. To support the brochure launch,
marketing materials including in-store point-of-sale material, window posters, social media and personalised video content have been made available. Te operator is also hosting
destination seminars aimed at agents and their customers via Zoom every Tursday until February 28, when the campaign ends. In addition to commission,
agents can earn between £20 and £400 per booking on sales made during the campaign. Tose who make a booking
before February 28 could also win one of 10 holidays for two people to destinations in the Maldives, the Caribbean, Cyprus and Ibiza.
travelweekly.co.uk
48Number of holidays featured in Classic’s peaks brochure
Si Morris-Green, agency sales
and marketing director, outlined how Classic will work with agents who share its knowledge and passion for travel and “bring customers’ holidays to life”. “Te role of operator and agent
in successfully converting the demand for overseas holidays will be more important than ever given the recent complexities added to foreign travel,” he said. “For our peaks campaign we’ll
be highlighting the fact that Classic has the necessary expertise and experience to help agents and their customers negotiate these complexities.” He added: “Our peaks campaign
fully supports our strategy of helping our agent partners to get the most out of their marketing efforts by giving them the tools and materials to make a big impression on their customers.”
classic-collection.co.uk/agent-login
moments with... Lynn Happy New Year to you all!
While things may have not moved on as quickly as we’d hoped, at Seabourn, we feel optimistic about 2022 and 2023, with all the NEW offerings we have for you and our guests.
Q New ships: Seabourn Venture arriving April 2022, and sister Seabourn Pursuit in 2023.
Q New itineraries: including expedition voyages to the Arctic, Antarctic, North West and North East Passage.
Q New entertainment: shows, music, and Seabourn Conversations with the one and only Sir Tim Rice!
Q New dining: with more choice of venues and menus. Q New enhancements: to guest services and our ‘Seabourn Source’ app.
Q New team members: in our UK contact centre, to help you with your Seabourn bookings.
At Seabourn, we don’t just sell cruises, we also focus on ‘Seabourn Moments’, personalised experiences that enhance the cruise and hopefully our guests’ trust in – and loyalty to – our brand.
All of us at Seabourn wish you a healthy and prosperous 2022, a year that will hopefully bring more freedom and many travel opportunities for you and our guests.
moments with...
Lynn Narraway managing director UK & Ireland, Seabourn
seabourn.com Sales team: 0344 338 8614
13 JANUARY 2022
25
PICTURES: Shutterstock/Yulia Glam; C Trantina
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