industry, factors that helped to shape the forthcoming edition. The decision to expand was also based on the already visible growth of many fl ooring manufacturers’ product ranges to include wall coverings, outdoor coverings and tile-like fl ooring. Deutsche Messe AG also announced that the ‘Carpets & Rugs
Edition’, originally scheduled for next January, will be conveyed into this year’s event. Global Director Sonia Wedell-Castellano explained that the decision to integrate the presentation of Carpets & Rugs “into the biennial rhythm” of the event followed intensive discussions with the exhibiting companies. “Our visitors, from retailers to installers and architects, think about rooms in a holistic way,” she said. “As a result, many have expressed a desire to discover more product solutions for interior fi nishing at DOMOTEX. By expanding our portfolio, we are consistently pursuing the strategy we developed together with our exhibitors and are now creating a relevant meeting place for all surfaces in a room, from fl oor to ceiling.”
HIGH NUMBERS - AND HIGHER EXPECTATIONS That event was followed by DOMOTEX Middle East last year at the Dubai World Trade Centre, which went to further reaffi rm its status as the leading international platform in its fi eld and highlighted Dubai’s growing infl uence as a hub for trade and design excellence. One hundred exhibitors represented key markets across Europe, Asia, and the Middle East, showcasing a diverse range of fl ooring solutions, from luxurious handmade carpets and bespoke designs to cutting-edge sustainable materials and advanced technologies. The roll-call for this year reads like a Who’s Who of the various sectors represented. In the fl ooring segment, expect to see global players such as Egger, ter Hürne, Swiss Krono, Amorim,
DOMOTEX MAGAZINE
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