www.figarodigital.co.uk
INTRO
FIGARO TEAM
Tel: 0207 870 3380 Fax: 0207 226 9588
CONTRIBUTORS AND INTERVIEWS: Jamie Belnikoff / ICM Suranga Chandratillake /
blinkx.com Maria Domoslawska / Research Now John Fleming / emarsys Simon Gray / Lateral Group Lauren Hogan / VisitCornwall Kristian Lorenzon / O2 Parry Malm / Adestra Simon Nash / Reading Room Nicolle Pangis / Real Media Group Damian Proctor / Redweb Ralph Risk / Lightspeed Research Henry Smith / Emailvision
Kevin Telford / Callcredit Information Group
Chris Vezey / Sitecore Charles Wiles / VisualDNA
PUBLISHING: Neil Argent
neil.argent@
figarodigital.co.uk
EDITORIAL: Jon Fortgang
jon.fortgang@
figarodigital.co.uk Emma Robson
emma.robson@
figarodigital.co.uk Louisa Plumstead
louisa.plumstead@
figarodigital.co.uk
ADVERTISING: Josh Beale
josh.beale@
figarodigital.co.uk
CIRCULATION & RESEARCH: Richard De Sousa
richard.desousa@
figarodigital.co.uk Shasa Archibald
shasa.archibald@
figarodigital.co.uk ISSUE N0.16
DESIGN: WeClick Media Daniel Rawles
daniel@weclickmedia.com
PRINTING: Warners
Published by VHeaven Ltd, 4th Floor, 6 Aztec Row, Berners Road, London, N1 0PW
No part of this publication may be reproduced without the permission of the publishers.
editorial@figarodigital.co.uk advertising@figarodigital.co.uk
JANUARY 2013
The magazine for digital people in brands & agencies
Neil Argent, Publishing Director
neil.argent@
figarodigital.co.uk Figaro-Digital
@figaro_digital
WELCOME W
elcome to Issue 16 of Figaro Digital. As we head into 2013, keeping up with the latest developments within digital marketing is a bit like tightrope walking in heels: easier said than done. In this issue we ask experts in email, mobile, social and more for their take on the issues that are going to matter in 2013, and if there’s a common
thread running through their responses, it’s this: everywhere, users are demanding greater personalisation.
THANKS TO: PANCENTRIC DIGITAL URL:
HTTP://WWW.PANCENTRIC.COM/
COVER Yan Walton
UX & Creative Director
Lightspeed Research mobile shopping survey, Visit Cornwall, Science Museum, O2 Comment, essays, case studies, interviews, news, research
Issue No.16 - FIGARODIGITAL 03
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