


CASE STUDIES


DIGIT AL MARKETING Brand: Barclays


Agency: Clinic  a campaign promoting the free Pingit app among football fans. The Barclays Pingit 5-a-side app, which allows users to send and receive money, encourages users to interact with their friends, creating organic growth and increasing its reach  Users can recruit friends into their own 5-a-side football team and win  by the captain. The Barclays Pingit 5-a-side app is part of a broader  of ‘pinging’ money amongst your pals for match-day pies or programmes, showing how Barclays Pingit is both relevant to and enhances the match 


Brand: Cineworld


Agency: we are experience    during and after watching a movie. The result is a fully personalised online  with social media and pushes relevant content from the moment users interact with the brand.


Updates made throughout the design and build process already doubled the number   


www.figarodigital.co.uk/case-study/cineworld-platform.aspx Brand: Camden Climate Change Alliance


Agency: Westhill Communications    borough and the wider issue of climate change.


The new site features a members’ area featuring case studies, a green suppliers 


downloadable posters, videos, 


resources and websites.


www.figarodigital.co.uk/case-study/ barclays-pingit.aspx


The homepage incorporates Twitter feed updates and brings member resources to the fore. The new site also enables the Alliance to host online events. Behind the scenes, the update has provided an opportunity to migrate everything onto the latest Westhill content management system.


www.figarodigital.co.uk/case-study/camden-climate-change-alliance.aspx


20 Issue No.16 - FIGARODIGITAL


LISTINGS


CLIENT CASE STUDIES


ESSAYS


CASE STUDIES


UPFRONTS


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