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“Thirdly, they are becoming more affordable. With fantastic PCP finance offers and incredibly attractive personal and business contract hire offers, electric vehicles are becoming more competitive than ever – and this will only improve over the coming years. We’re not at the ‘early adopter stage’ any more; electric vehicles count for an ever-growing sector of the new-car market now.


“It’s great to see so much choice hitting our markets. All the main car manufacturers are bringing out fantastic new products to make sure they are well placed for the year 2030, when all new cars must be electric. Volkswagen is a great example with its new ID family. Demand for the new ID.3 constantly outstrips supply and the newly launched ID.4 is set to be one of the most popular all electric SUVs on the market.


“Finally, the Government is making the electric car very attractive to the company car driver, with huge company car tax advantages. Most buyers consider an electric car when changing and all these factors are making the shift across an easier and more natural decision.


“The popularity of electric cars has made our leasing business – Peter Cooper Leasing – a natural


one-stop shop for many of our business customers. We offer attractive lease deals on all makes of car and van, priding ourselves on being competitive in everything we sell, whether it’s a Mercedes EQC, an Audi e-tron or the Volkswagen ID.4. Our customers love dealing with a company with family values at its core, and leasing with confidence from a company with 40 years dedicated customer service history, no matter what brand of vehicle they decide to purchase.”


Cooper added: “Consumers will soon treat their cars like their mobile phones. Most of us regularly trade-up our mobile phone to gain the latest product and features available. We will do the same with cars. Customers will take a two-year lease out on a vehicle and hand it back for a newer model afterwards, never actually owning it. The electric vehicle in two years will be quicker, charge faster and last longer, so will be a worthwhile upgrade.


“While technology continues to advance at such a pace, this will remain the case for years to come and represent growth for the automotive sector. As always, the Peter Cooper Motor Group will ensure that we stay at the forefront of this transition; bringing the very best products and service levels to all our customers for years to come.”


Darren Cooper dcooper@petercoopergroup.co.uk


petercoopergroup.co.uk businessmag.co.uk MAY/JUNE 2021 41


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