INDUSTRY NEWS
Rossmore Lubricants to distribute Gulf lubes in UK and Ireland
Gulf Lubricants, a wholly owned entity of India’s Hinduja Group, with a presence in more than 100 countries worldwide and with ~70,000 employees, has a new distributor in the UK and Ireland.
Rossmore Lubricants, which is part of the Walsh Distribution Group of Companies, was established in 2021 with the sole focus of representing Gulf Lubricants across the UK and Ireland.
With a current strong base in Ireland, the business has more than 35 years of lubricant distribution experience with premium brands and, in the UK, more than 30 years of direct selling experience within the Distribution, Franchised Workshop, Independent Workshop, Motorcycle and Heavy Duty sectors.
Rossmore will operate across all sectors in the UK and Ireland – Automotive Aftermarket (Car & Motorcycle), Commercial, Agricultural, Industry and Marine. “We are extremely excited to have been given the opportunity to represent such an iconic brand in two key markets for Gulf Lubricants, across all sectors,”
said Michael and John Walsh, directors of Rossmore Lubricants.
“The whole team at Rossmore has a strong background in the Sales & Distribution of premium lubricant brands, and we have established this business to give Gulf Lubricants the sole focus and attention we feel is required to succeed over the long-term.”
“Gulf is an iconic brand with over a hundred-year history, inextricably linked with motorsports excellence and world class partnerships including McLaren and Manchester United. We are delighted to welcome Rossmore to our global network of partners and look forward to working with them on promoting Gulf in the UK and Ireland,” said Ayham Ammora, commercial director, Gulf Oil Supply Company.
LINK
www.gulf-lubricants.co.uk
Aramco enters lubricants market with launch of ORIZON®
product range
Aramco today announced its entry into Saudi Arabia’s domestic lubricants market, offering consumers a new line of lubricant products under the ORIZON® Aramco timed the ORIZON®
brand. launch to coincide with
the inaugural Saudi Arabian Formula 1 Grand Prix in Jeddah, Saudi Arabia. Aramco is a global sponsor of Formula 1.
Aramco has introduced the ORIZON® product line
in more than 20 cities including Riyadh, Jeddah and Dammam with more locations planned. ORIZON® products include synthetic and semi-synthetic lubricants for gasoline engines and heavy-duty diesel engines, as well as driveline products, greases and brake fluids. The company has also expanded the brand to include ORIZONPRO®
which is a high-performance line for the industrial sector. 8 LUBE MAGAZINE NO.167 FEBRUARY 2022
Aramco Vice President of Fuels, Yasser M. Mufti, said: “Entering the lubricants market is an important milestone for the company, as we continue to expand our presence throughout the downstream value chain. ORIZON®
products leverage Aramco’s extensive
capabilities in research and development, making them a quality line of lubricants that boosts the local market offering and enhances consumer choice. The launch of ORIZON®
further complements Aramco’s
presence in the Kingdom’s downstream direct-to- consumer segment, following the inauguration of our first two service stations in Riyadh and Saihat recently.”
LINK
www.aramco.com
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