Retailer Profile // Cesar by Espresso
The market really appreciates the brand... around half of our models are curved, which gives us a distinctive language
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this further: “around half of our models are curved, which gives us a distinctive language.” This opens up new design conversations for
Espresso. Curved elements, softer geometries and more architectural compositions allow the retailer’s designers to move beyond purely functional layouts and create spaces that feel more integrated with the home. Collections such as Maxima play a central role in that story. “Maxima is one of the company’s most important flagship collections, renewed every year with new developments, and the
current direction is to make it stronger and more architectural in its design language. From a retail perspective, that ongoing
development is critical. It gives the showroom a reason to re-engage clients, refresh displays and demonstrate progression – all key to maintaining interest in a slower market. The partnership of Espresso and Cesar is about aligning product, design and service more closely than ever. We’re still in a climate where clients are weighing up every decision, so the retailer’s role is not just to sell a kitchen, but to
justify the investment. As Hamilton Barr suggests, the opportunity
is still there – but it belongs to those who can deliver consistently. “The underlying demand is still there; the real opportunity now is to stand out by offering a better product and a better level of service than most competitors can deliver in these difficult conditions.” For independent retailers, that message will
feel familiar: in a tougher market, the basics matter more than ever, but so does the ability to evolve.
kbbr May 2026 kbbreview 47
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