Show review

A focus for the sector on person-centred care

With the organiser reporting that visitor numbers were up year on year and many exhibitors have already booked for 2019, we look back at The Care Show 2018, which was held at the NEC Birmingham from 17-18 October

Person-centred care was the focus across The Care Show 2018 as it turned 20 years old, for everyone, from the 3340 plus visiting care professionals to esteemed speakers and suppliers. Opening the show, Debbie Ivanova, deputy chief inspector, Adult Social Care Services, congratulated the audience, reinforcing how much should be celebrated across the sector, despite “continued pressure and difficulties”. “It really is down to you and your hard work” she said.

The Care Show welcomed its largest ever audience of operators and senior professionals across residential and domiciliary care. Housing a hotbed of the latest products, solutions and services on its marketplace show floor, it hosted over 60 new supplier brands this year.

Revealing the findings of the latest Care Quality Commission (CQC) report on the adult social care sector, Ivanova

outlined five key areas of focus. Top of the list, quality of care, was dependent upon person-centred care and underpinned by leadership and governance she said.

For access to care and support, she highlighted the need to address the UK’s ‘access lottery’, whereby ineffective co-ordination of services has led to fragmented care in some areas. She then discussed capacity to meet demand and the right workforce to deliver care, highlighting the immediate need for a better strategy to recruit the right talent, reporting an over-dependency on agency staff. Commenting on funding, she said that while the short-term injection from the

Government has helped, costs keep going up, so addressing long-term funding for adult social care remained a priority.

Integrated services

Over 80 industry stalwarts took to the stage across the two days, reinforcing the importance of a person-centric approach to exemplary care. To deliver this, many industry experts shared their desire for one umbrella care service. Bluebird Care’s Yvonne Hignell said industry must think differently, collaboratively delivering the care a person needs. While arbitrary barriers are being broken down, Downing Street’s decision to merge health and social care into one political portfolio is an example, she said. “True innovation will come as we drop our egos and think more about the people than our individual job title,” she added.

Better sharing of data to deliver personalised care was represented across the show, where speakers and suppliers shared best practice in bringing families, providers and departments together. NHS Digital’s Keith Strahan shared important updates on information governance, cyber security, the data security and protection toolkit and the new national offer of NHSmail for care

30 • November 2018

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