INTRODUCTION


The rapid evolution of eCommerce is well documented. In 2018, $2.8 trillion was transacted by consumers online. By 2021, that figure is expected to soar to $4.88 trillion.1


In Western


Europe, Forrester predicts that over half of computer and consumer electronics purchases and almost a third of clothing, footwear, and accessories purchases will be transacted online by 2023.2


Against a backdrop of expanding and complex order volumes, coupled with shrinking fulfilment windows and margins; warehousing and logistics operators across Europe are under significant pressure to redefine the supply chain and develop a robust, omni-channel strategy that meets the needs of the digital consumer.


In this brochure, we’ve bought together insights from supply chain experts to provide you with a single source of intelligence about the challenges that your warehouse and logistics customers will face in 2020 and beyond. As well as presenting the pressing business challenges, we’ll also take a look at the latest technology trends and highlight some best practises that you can share with your clients.


1/3 OF CLOTHING


PURCHASES will be transacted online by 2023 (Forrester, 2019)2


1. Statista 2019 - https://www.statista.com/statistics/379046/worldwide-retail-e-commerce-sales/ 2. Forrester 2019 - https://www.forrester.com/report/Forrester+Analytics+Online+Retail+Forecast+2018+To+2023+Western+Europe+Q4+2018+Update/-/E-RES149176#


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