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Maximise bonus efficiency with


Incentive Recommendation SBC Summit Lisbon Golden Whale


With bonusing being a key point of differentiation that can help operators acquire new players and keep existing customers engaged, the days of throwing multiple offers against the proverbial wall to see which ones stick are behind us, and a smarter, more-targeted approach is necessary.


Fuelled by the growing need for data-driven solutions that can enhance the customer experience while delivering the greatest possible uplift for operators, Golden Whale set about developing an innovative new Incentive Guidance and Recommendation system to help our partners maximise their bonus efficiency.


A new set of combined, predictive models within Golden Whale’s Foundation, Incentive Recommendation uses data from across all gaming activity, campaigns and manual bonusing efforts to provide operators with recommendations that are likely to resonate with customers, without the need for trial and error.


Capable of being customised on an individual level, Incentive Recommendation considers any type of offer available within an operators’ inventory, allowing it to recommend free spins, loyalty coins, points or any other incentive that can be used to personalise player experience and engagement. By identifying not just the types of bonuses


Adventure meets persistence in


Lightning Box’s Tiki Tiki Trio DaMax SBC Summit Lisbon Lightning Box


Tiki Tiki Trio DaMax dives into a vibrant tropical paradise filled with tikis, coconuts and erupting volcanoes. Te latest release from Lightning Box, a subsidiary of Light & Wonder, has been designed with true persistence mechanics to heighten engagement and excitement, giving players a clear pathway to bigger rewards.


Combined with Free Games and a Respin feature, the new slot provides multiple routes for players to chase their preferred feature and tailor the experience to their own style of play. Central to the gameplay are the DA- MAX spins, which are ignited by landing volcanoes on the middle four reels. Each collection meter requires three volcanoes to fill, and once activated, creates colossal symbols that expand as players progress. Filling the first meter launches DA-MAX Spins with a 2x2 Colossal Symbol and three spins.


Completing a second meter resets the spins to three and enlarges the reel to a 3x3 Colossal Symbol. Filling the final meter resets spins once again


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and triggers a 4x4 Mega Colossal Symbol, paving the way to monumental wins. If Free Games are triggered during DA-MAX Spins, the bonus round is played out with the colossal reels joined for even greater potential.


Te Respin Feature, triggered by landing six or more coconuts, carries cash values or Jackpot prizes. Once activated, players are awarded three respins, with every new coconut that lands resetting the counter. A whirlpool symbol adds an extra twist by removing between three and ten coconuts, bottling prizes until the end and creating space for more coconuts to land to further boost the payout. When the feature concludes, all coconuts on screen and those collected by whirlpools are tallied into the final prize.


that customers are most likely to use, but also the ones that they’ll engage with sustainably, Incentive Recommendation is able to look beyond initial uplift and suggest offers that both support responsible gaming and deliver a consistent long-term R.O.I. Of course, as recommendations directly shape the player experience, the resulting dataset evolves accordingly. With this in mind, the presence of LOOPs within our Foundation architecture enables Incentive Recommendation models to always update their signals based off the latest information, creating a continuously self-learning system.


In this way, new data leads to new experiences and vice versa, ensuring there’s a constant feedback loop that improves with each iteration. Not only does this help to automate much of the manual work surrounding bonus issuance, but it also means all recommendations are optimised to deliver the best possible margins and can help operators deliver a more engaging experience.


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