NEWS
RETAIL BRANDS LACK INTERNAL SUPPORT FOR SUSTAINABILITY
A lack of activity from senior management is preventing retailers from delivering sustainability across the brand’s lifecycle, according to a survey of 200 retail professionals.
The survey, conducted by retail display installation specialist 100% Group, found that 70% of brands have a sustainability policy but internal limitations made it hard to deliver. Nearly half of respondents stated that organisational culture was preventing sustainability in the brand- 46% blamed a lack of knowledge about sustainable services available and 45% quoted a lack of internal resources, indicating a disconnect between what the brands project to market and what they’re doing internally.
The majority of respondents claim that managing and implementing sustainability across multiple countries is also a challenge, with over half pointing to local and international
HARVEY MARIA LAUNCHES LVT UPSKILLING COURSE WITH FLOORSKILLS
Harvey Maria has introduced a new programme of training courses, in partnership with FloorSkills.
The new two-day courses are held monthly at the FloorSkills Training Centre, based in the West Midlands, and the programme is personally supervised by trainers Matt Bourne and Matt Bowles. Course content is tailored for forward-thinking retailers looking to ‘upskill’ their specialist fitting teams, with a focus on pattern and creativity.
The new training programme has been developed in response to industry demand and growth in high-end, design-led LVT. Innovative patterns and lay-outs have created new fitting challenges and the course is designed to take fitters’ skills and confidence to new levels.
Harvey Maria’s Founder, Mark Findlay, 06 | Tomorrow’s Retail Floors
said: “Given that many of our most eye-catching designs require more attention to detail than just about any other LVT, the course represents a great opportunity to upskill. It’s been noticeable that many of the more experienced fitters have given the most positive feedback - I’m convinced that it’s a real game-changer.”
During day one, the course focuses on installation of designer patterns, borders and inlays. Then, during the second day, there’s a focus on creativity and what can be achieved using a wide range of Harvey Maria designs. All those attending must already be familiar with the principals of LVT installation and have completed formal subfloor preparation training; this enables the course to
concentrate on the specific installation requirements of a Harvey Maria floor.
https://www.floorskills.co.uk/courses/all-training-courses/course/229/harvey-maria-lvt-course/
The course also explores the use of the correct adhesives, as well as the required cleaning and care methods. Lunch and refreshments are provided throughout the two-day programme - and fitters receive certification, as well as the addition of ‘Trained Fitter’ status alongside their Harvey Maria web listing.
To find out more about the course and dates, please visit https://www.floorskills.
co.uk/courses/all-training-courses/ course/229/harvey-maria-lvt-course/
You can also call Harvey Maria on 0330 330 1231 or email
info@harveymaria.com
www.harveymaria.com
www.tomorrowsretailfloors.com Dan Williams, Founder 100% Group
considerations such as regional legislation, language, cultural barriers, labour regulations and global politics.
The results found that 85% of people identify sustainability as critically important to the competitiveness of the brand and the same proportion believe it is increasing in importance to consumers. In fact, on average, brands expect that having a sustainability policy will contribute to a 20% increase in footfall in-store, a 21% increase in profits and 23% increase in sales.
While 82% of the respondents say that sustainability is reflected in their brand and 92% claim that they use
sustainable retail displays, a third are yet to implement a sustainability policy at all. Clearly, brands are keen to demonstrate sustainability practices but lack the resources to address the issue.
Of the two thirds of brands who have an environmental sustainability policy in place, 57% have a focus on recycling materials, 45% follow material reduction targets and 41% limit energy consumption, but none address second life measures such as re-using or re-deploying materials from their retail displays.
Dan Williams, Founder and Managing Director of 100% Group, commented: “It’s becoming apparent brands have misguided ideas about who is responsible for carrying out sustainability practices - especially over several geographic locations. When it comes to retail displays, for example, 43% would approach the local retailer before their installations service provider to address end-of-life retail display removal, which is likely to result in the display simply being disposed of in a landfill.”
www.100percentgroup.com
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