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PRODUCTS & SERVICES


thanks to another 18% uplift, going from Super High Density to Ultra High Density. The result is an improved family of products that recover from footfall quicker, and therefore provide a long- lasting underlay solution that will stand the test of time.


Long-lasting Comfort From Floorwise


To give homeowners better recovery and long-term durability from their underlay choice, floorwise has upgraded some of its most popular PU underlays with new and improved higher densities.


The ever-popular Prima (8mm) and Lusso (10mm) have been improved with 18% more foam, upgraded from Medium Density to High Density. High- performance Lift (7mm) and Tread (9mm) are now even more durable


Osmo’s Commitment To Quality


Eco-friendly wood and finish specialist Osmo UK has introduced a new range of tools to its product portfolio, including an innovative Osmo System Telescopic Handle. The assortment of tools aims to aid users in creating a premium finish to their Osmo projects and ease product application.


Osmo’s new offering of tools includes a wide selection of the highest quality brushes, rollers, scrapers, mops, pads and machines, each of which are specially designed to provide the perfect criteria for the intended appearance or effect that is desired. Whether users are looking to preserve the natural colour of the wood, add a subtle washed effect or highlight the grain of the wood itself, there is a tool for it all.


Whilst protection is assured, the results will also be aesthetically- pleasing. Tailored to suit various surfaces and needs, the Osmo tools and accessories collection provides users with the requirements for the best application and maintenance of wooden surfaces.


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Demonstrating a commitment to continual product improvement across all lines, these revised specifications show that floorwise is determined to make sure that its underlays continue to deliver customers the very best in performance and value.


Richard Bailey, Managing Director at floorwise, said: “With these density upgrades on some of our most popular PU underlays, generally without a price hike, we are making sure that the floorwise name continues to stand for the very best in performance and value.


“Retailers can rely on the floorwise brand to deliver underlays that provide


invaluable up-sell potential, while homeowners can trust their floorwise underlay will provide comfort and recovery for many years to come.”


The improved density formula has already been introduced to the brand’s Traffic and Maxi high- performance underlays. A 25% increase in density has updated these styles from High Density to Extra High Density and with it delivered even better value for homeowners that is now gaining the underlays extra traction in the marketplace.


floorwise is set to continue this programme of improvements throughout its underlay collection with the introduction of a new product to its Super High Density category that delivers homeowners a durable and comfortable solution for the most-used areas of the home.


www.floorwise.co.uk


The all new Osmo System Telescopic Handle is a universal attachment for the full assortment of application tools including:


• Osmo Floor Brush • Osmo Floor Roller Set • Osmo Small Roller & Brush Set • Osmo Decking Brush • Osmo Decking Brush Set • Osmo Pad Holder with Joint


The same handle can also be used in conjunction with the cleaning tools:


Steve Grimwood, Managing Director of Osmo UK, said: “Buyers can often fall into the trap of purchasing cheaper tools, however these low-cost alternatives can often compromise the overall finish and quality of the project due to their poor quality and design.


“It is important to Osmo that our products offer a premium and high quality finish and that we are consistently achieving a high level of customer satisfaction. Osmo’s products are high in viscosity and have a thick consistency to ensure the finish is applied thinly and spread evenly. These tools are made from aluminium and are designed to be long-lasting.”


• Osmo Cleaning Kit for Floors • Osmo Decking Cleaning Brush • Osmo Pad Holder with Joint


Osmo tools are now easier than ever to use, thanks to the Quick-Connect technology that allows for the convenient attachment of the telescopic handle and the SoftTouch Grip, for user comfort. The back-preserving, adjustable length of the handle allows users to effortlessly extend the brush, in order to apply Osmo product on floors, decking and hard to reach areas with ease. The handle simply connects to the joint with a secure fitting and has an adjustable pole which can be extended in length from 120-200cm.


www.osmouk.com Tomorrow’s Retail Floors | 47


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