LEAD THE WAY
Creating bespoke flooring designs with LVT has never been easier, says Louisa Eyles, Commercial Marketing Manager at Amtico, as she discusses combining colours and laying patterns to achieve one-off designs.
Flooring is one of many products that can bring a touch of style and quality to a commercial environment, and opting for a bespoke design opens up a world of possibilities. While the word ‘unique’ is often overused, it isn’t uncommon for it to appear in a client’s brief. However, instantly reflecting a brand and its desired aesthetic is often challenging. So, it’s important to work with a product and company that can help produce one-off designs that will give commercial premises the aesthetics they need.
It’s important to consider that not all bespoke designs are created with one-of-a-kind products. Flooring manufacturers, such as Amtico, offer design services to tailor existing collections of luxury vinyl tile (LVT) products and laying patterns to produce custom floor designs, while also taking into account any requirements for acoustic backing or other technical specifications. With this in mind, the expertise of a manufacturer’s in-house creative and CAD teams is invaluable. Advanced knowledge of the product range and cutting capabilities are also essential, as these can be utilised if a client’s brief includes an intricate design or feature floor area. Whether an eye-catching logo, or a bespoke laying pattern, a manufacturer can also advise on product choice and suitable finishes to fulfil a project’s requirements.
The latest commercial interiors trends have seen an increase in the use of highly decorative flooring to create zoned areas or walkways. This has opened the door for architects and designers to produce endless design possibilities, with companies now experimenting with LVT in multiple colours and finishes to create the perfect pattern. An easy way to achieve a bespoke look is to combine two or more laying patterns, which can also be used for promoting wayfinding, particularly in healthcare and hospitality environments.
With LVT, there are plentiful options available to produce a one-off look, for instance, simply contrasting traditional wood grain planks with stripping in vibrant colours. With a vast variety of woods to choose from, the overall effect of the flooring can also be easily customised using different laying patterns, from herringbone and pleat, to parquet or basket weave. Alternatively, complementary palettes including pale woods and pastel stones, or rich timbers and concrete textures, can be utilised to deliver an impactful and memorable space.
The ever-popular LVT provides complete resilience and design freedom while withstanding heavy traffic and resisting scuffs, scratches and stains. LVT also offers the same aesthetic years after installation, all while maintaining its integrity, so it is no surprise that it is rising above ceramics and timber to become the flooring material of choice.
In commercial projects, flooring has a multitude of tasks to fulfil with colour, texture, and durability all essential components for a floor that performs to the highest possible
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standard. LVT is the perfect flooring material to achieve all of these requirements, while also delivering ‘unique’ elements that take a flooring design from adequate to exemplary.
Interior design trends are slowly moving away from minimalistic schemes to more characterful looks, and as such, we expect to see more bolder, colourful flooring design over the next 12 months. We foresee a greater emphasis on wayfinding and zoning, and with this we will see even more experimentation, with distinctive patterns and bold colours.
www.amtico.com/commercial
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