MEMBER NEWS


INTERNATIONAL TRADE WINNER: ANDY OWEN, PARTNER AT MASTERMOVER, ASHBOURNE


What does your business do? MasterMover is a global leader in the design and manufacture of electric tugs that allow customers to safely move wheeled loads ranging in weight from 50kg to more than 100,000kg. We employ 80 people.


What encouraged you to enter the Queen’s Award for Enterprise? The Queen's Awards are internationally recognised and extremely prestigious – the highest honour that can be bestowed on a UK company. We'd seen other businesses receive the award for their work in international trade and it's something we've always admired, not least because we understand first-hand the rewards and challenges that come with exporting.


Why do you think you won this award and how has it been received by your team? MasterMover started a new export strategy in 2007. The result is we've gone from selling just a handful of machines to experiencing fantastic growth in sectors all around the world.


In the past six years, overseas


sales have grown by 227% and the proportion of sales exported has now increased to 59% – with plans for even further growth in the future. The award has been extremely


well received by our staff as everyone has put in so much effort over the years. This recognition makes us all very proud.


How do you plan to use the recognition? Receiving the royal stamp of approval is a badge of honour we're proud to display. We've already started using the emblem in our marketing and sales materials, and we will continue to roll this out in the coming months. We anticipate the Queen's Award


will allow us to reach an even wider audience, establish new connections and educate potential customers.


How does this fit into any future plans the company already had? The award has already been a real bonus and something we've been excited to share with our staff, customers and the business community. Over the next five


MasterMover partners Andy Owen and James Jones


years, we intend to add an extra boost to our existing growth plans. It will allow us to further develop our reputation both at home and across our international markets.


What would your advice be to any East Midlands businesses contemplating whether to enter the Queen’s Awards for Enterprise in 2022? Sitting down with the numbers, interrogating your growth plans – what you’ve achieved so far and what you’re going to achieve in the future – is always a good exercise. If you’ve got the drive, ambition and sales success to justify why your business deserves to be honoured with the Queen’s emblem, then go for it.


A1 Comms in sale of Go Mobile


Derby-based A1 Comms has announced the sale of its Go Mobile high street estate to KTM Online, which trades as Fonehouse. The mobile phone and


connectivity solutions provider will continue to own and focus on its digital consumer business – namely its portfolio of online brands Affordable Mobiles, Buymobiles and Phones.co.uk – as well as its nationwide business-to- business operation Yappl. Managing director of digital


Bobbie Bhogal said: “We’re delighted to have completed the sale of the Go Mobile business from A1 Comms to KTM Online. “The agreement will no


doubt help further Go Mobile, its franchisees, employees, and partners included. A1 Comms’ primary objective is now focusing on our rapidly growing digital consumer business, having generated a 62% increase in sales year-on- year, resulting in our best year as a business.”


Check out our new website which has just gone live at: www.breedonconsulting.co.uk


business network June 2021 7


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