LEVI’S Levi’s has a three decades-long history of support for the LGBTQ community and 2018 is no exception with the launch of their fifth annual Pride Collection featuring the theme“I AM.” Made with self-expression in mind, this year’s selection celebrates the many ways people can customize their Levi’s to show the world who they are. Pieces include everything from graphic tees, to the classic Trucker Jacket and cutoff shorts with customized rainbow embroidery. Ad- ditional rainbow-hued accessories consisting of suspenders, belts, bandanas and more. Best part, 100 percent of net proceeds from the collection will be donated to support LGBTQ organizations like theHarvey Milk Foundation andStonewall Community Foundation.
levi.com
HARRY’S According to Jeff Raider, co-founder of the men’s grooming brand, Harry’s, the company has a proud his- tory of working with organizations that help challenge outdated stereotypes and who aim to shift attitudes and behaviors that devalue marginalized groups. Their 2018Shave with Pride set includes a unique rainbow Winston razor handle packaged in a bright and colorful box designed by the international graphic design team of Craig & Karl. Just like every one of us, each of the iridescent razor handles is a little bit different. The colorful, one-of-a-kind coating shimmers and changes depending on your perspective. Best yet, Harry’s will be donating 100 percent of profits toGLAADand other LGBTQ organizations, so you can take pride in giving back…and manscaping!
harrys.com
DISNEY It’s already the happiest place on earth and now may just be the gayest. Mickey and his friends at Disney have introduced the Rainbow Mickey PrideLine this summer. Included in the colorful collection is 11 products that range from fanny packs and sunglasses to shirts, hats, a selection of fun pins and even a water bottle.
shopdisney.com
UNDER ARMOUR Performance apparel and footwear giant Under Armour presented their first-ever pride collection this year. The ensemble was created to celebrate athletes everywhere - no matter who you love, how you look, where you’re from, or what sport you play. All proceeds from the collection will go towards Athlete Ally, an organization whose mission is to end the rampant homophobia and transphobia in sport and to activate the athletic community to exercise their leadership, championing LGBTQ equal- ity. The series slogan is “Unite We Win” and consists of items for both adults and
kids.underarmour.com
KENNETH COLE For 25 years, designer Kenneth Cole has been sup- porting equal rights for the LGBTQ+ community. The simple buy stylish rainbow stripe update on the back of their iconic Kam sneaker is now available in black or white. “The rainbow stripe on the back is a proud (and little bit loud) detail to show our continued support for equal rights,” the company says. Other items in theTied With Pride ensemble include Pride rainbow graphic tees, socks and
hats.kennethcole.com
JULY 2018 | RAGE monthly
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