CAREER VOICES
by Gale Horton Gay
ghorton@ccgmag.com
BOOK OFFERS ROADMAP TO LATINO CAREER SUCCESS
Authors Robert Rodriquez, Ph.D. and Andrés Tapia have compiled a book that’s part research and part a guide for those seeking insight and direction for understanding the barriers to Latino success in the workplace and how best to overcome hurdles.
Auténtico: The Definitive Guide to Latino Career Success by Rodriquez and Tapia is a nine-chapter, 310- page book that covers the following:
• Myths of meritocracy and color- blind corporate cultures
• Identity crisis: Assimilate, opt out, or double down?
• Intra-Latino divides: Truth or consequences
• Culture clash: Can corporate and Latino cultures be reconciled?
Rodriquez is the president of DRR Advisors LLC, a consulting firm specializing in the recruitment, retention, and leadership development of Latino professionals and employee resource groups. Tapia is the senior client partner and global diversity and inclusion solutions leader at Korn Ferry,
Robert Rodriguez, Ph.D. and Andrés Tomás Tapia, authors of Auténtico: The Definitive Guide to Latino Career Success
a leadership and talent consultancy.
The book’s publisher promises that the book “digs deep to understand the external forces of conscious and unconscious biases, and the internal forces that create tensions for many
22 HISPANIC ENGINEER & Information Technology | SPRING 2018
Latinos about whether to assimilate, opt out, or double down on their cultural identities in their quest to get ahead.”
The authors point out there are 55 million Latinos, over 40 million of
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