News Feature PERCEPTION IS EVERYTHING!
But often, opportunities to create positive lasting impressions, away from the bar and restaurant area are missed, says Mark Wintle, Sales & Marketing Manager for P-Wave.
January 2018 marks 108 years since the death of Thomas Crapper - the Victorian Plumber responsible for the creation of the modern day toilet. So, what better time to talk about toilets and, more specifically, smelly ones!
Toilets are, for most venues, a necessary evil. In Pubs and Bars they have to be provided by law, but the ongoing maintenance and cleaning of them can be a pain in the backside, particularly in older establishments where random drain odours can strike at any time! In a recent survey by Cannon Hygiene, 99% of users felt that an unhygienic washroom reflected badly on a company’s brand, so there’s no denying the importance of toilets when it comes to improving the customer experience.
Most of us would probably agree - there’s nothing worse than the foul stench of a gents’ urinal wafting in as we devour our gourmet burger and triple cooked chips, the great news is that solving that stinky washroom problem doesn’t have to be a massive challenge. Simple and highly effective solutions are available to transform a bog that smells like a dozen Haddock that have baked in the sun for three weeks, into a sweet smelling utopia!
For the gents, our fragranced urinal screens are a great start with more
fragrance than any other on the market. They also reduce splash back and release billions of friendly bacteria to tackle drain odour too, there’s even a rectangular one for the Trough urinals!
For the ladies, there’s our simple, yet highly effective Bowl Clip, which sits under the lower toilet seat on the outside of the pan - tackling odours at the source!
Until now, timed aerosol units have long been the standard in restrooms - frightening the life out of customers as they spring into action every 10 minutes with a fragrance shower! The reality is that these are no longer acceptable in a world that cares about environmental impact.
More and more Eco-friendly and recyclable innovations are being brought to market, take our 100% recyclable Easy Fresh fan system for example. It gives off a constant fragrance from it’s cover, freshening a large washroom for 30 days!
With so many other things to think about, it’s easy to forget the WC’s. That said, when it comes to customer experience, it can make a big difference - A great smelling washroom speaks volumes!
P-Wave offer market-leading air freshening products in the UK, for more information on their 30 day, 100% recyclable air care range, visit:
www.p-wave.co.uk
24 JANUARY 2018
WWW.VENUE-INSIGHT.COM
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