W The SouthWest Chat


elcome to the July issue of SouthWest Horse Trader. It was very interesting putting together the Top Awards section for this issue. These awards were


given to true stewards of the horse industry. Their love for the horse was quite obvious, and their work in the industry was jaw dropping. It was a double deadline for me this month. Also on press


The SouthWest’s Marketing Guide for the Equine Industry


Thank you to Veronika


Slamova for


this beautiful picture of Lil Joe Cash


was our Sale Horse Resource - 2017 NRHA Derby Edition. This is a special event sales catalog listing horses for sale on the show grounds. The reiners are enjoying the benefits: no posters to display on the bulletin boards, focusing their efforts on showing, and handing over the legwork and marketing of their sale horses to us. The trainers can now do what they do best: preparing their horses and students to show. To learn more about Sale Horse Resource, visit us online at


fillies for our


Derby Edition of Sale Horse Resource.


www.salehorseresource.com. You can download a copy of the current issue, scroll the classifieds for your next horse, meet some of the industries best stallions, or look up a trainer or service in our business directory. Our next edition will be for the NRHA Futu- rity. Contact Jessicah Keller if this is something you would like to have at your major events in 2018. Last month, I discussed how a contingent of NRHA non-pros


came together, wrote up a repeal, sent it out to the association non-pros to vote, and sent those votes and concerns to the head of


UPCOMING ISSUES* * August: Health & Nutrition


* September: The Youth Issue * October: The Amateur Issue * November: The Gift Guide


the non-pro committee. The write up was concise, gave multiple examples of how as written would become a burden to non-pros as well as point out how this rule negates the previous rules of no horse ownership for Green Riders and Rookies. It goes to show that you can voice your opinion, ask for change, without becoming a mob. And the re- sult? The rule has been successfully repealed ... No drama. No suspensions. No mobs. So the game remains the same, and the show goes on. See ya in the pen. w


NEXT ISSUE DEADLINES


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4 SouthWest Horse Trader July 2017


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The SouthWest Horse Trader offers equine enthusiasts and affiliated busi- ness’s a regionwide unbiased commu- nication guide to promote the sale of horses, equipment, products or serv- ices. Our staff works hard to provide the SouthWest region with up-to-date and comprehensive information on horse show events as well as to bring together buyers and sellers of different levels and disciplines. Our customer’s advertisements will receive the maxi- mum exposure for their advertising dollar and distribution as well as the highest quality reproduction in our market.


Publisher


Equine Publishing Concepts, Inc. Splendora, TX 77372


Editorial Roberta Johnston - Editor


Kasha Ford - Graphic Artist Advertising Account Reps


Louisa Zai • Jessicah Keller Correspondents


Laura Cannon • Sherri Mell Mailing Address


SouthWest Horse Trader P.O.Box 1865


Splendora, TX 77372-1865 (713) 562-8846


Fax: (281) 689-7290


advertise@swhorsetrader.com www.swhorsetrader.com


© Copyright 2017. All rights reserved. No part of this magazine may be reproduced or copied in whole or in part without written permission of the Editor.


The SouthWest Horse Trader does not endorse and is not responsible for the contents of any ad in this publication. Neither that information nor any opinion which may be expressed here constitutes a solicitation for the purchase or sale of any secu- rities. All advertisements are accepted & pub- lished on the representation that the advertisers and/or agencies are properly authorized to pub- lish the contents & subject matter thereof. The SouthWest Horse Trader reserves the right to refuse any advertising.


The SouthWest Horse Trader assumes no fi- nancial responsibility for errors in or the omission of copy. The publisher will be responsible to no greater extent than the cost of the advertising space occupied by the error.


The SouthWest Horse Trader is published 12 times a year by Equine Publishing Concepts, Inc. Subscription rates: One Year $19 via third class mail. Single copies: $2.50 US, first class. Third- Class postage paid at Houston, TX.


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