Business Spotlight Edible Nutmeg
his business spotlight is our 3rd in a series recognizing local holistic practitioners and businesses that are celebrating 10 years in 2017. I had the pleasure of sitting down with Dana Jackson, owner and publisher of Edible Nutmeg to discuss his inspiration and success.
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DH: Why did you want to start your own business vs working for someone else?
DJ: I’d never planned to be a maga- zine publisher. In fact, I was well on my way to becoming a career farmer when the opportunity to
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take over Edible Nutmeg was presented. I met with the magazine’s founder, shared coffee, and walked out, thinking “well, I’m sure nothing will come of that.” Three months later, I was signing a con- tract and taking ownership of a magazine! That was in early 2015, and I’m now working on the sixth issue since I began publishing.
DH: What are you most proud of that you've accomplished in the last 10 years?
DJ: Of course, Edible Nutmeg’s history goes back quite a distance; issue #1 was released during the winter of 2006 by the founders, Robert Lockhart and Mary Adams, making the magazine just over a decade old. I’ve been lucky to have inherited such a well-loved magazine and the loyal readership that comes with it, and I’ve been happy to continue that legacy of great stories about and exposure for the small, sustainably-minded, food-related businesses of Connecticut.
DH: What plans do you have for the future? Natural Nutmeg An Essential Living Publication Magazine
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DJ: I hope that Edible Nutmeg can continue to be a voice for small business owners throughout our region – that “local food commu- nity” that brings such strength to our state – as well as a vehicle for promoting and highlighting business people in Connecticut who are champions of the sustainability movement, including organic grow- ing practices, clean energy, and everything else that contributes to keeping Connecticut’s landscape pristine, wild, and healthy. Having worked for years as one of Connecticut’s organic farmers, I know just how challenging the industry can be. Few things make me happier than hearing about readers discovering local food producers – often- times right in their own town! – through the pages of Edible Nutmeg. It makes me feel that all the work that goes into making it is worth- while.
Interview by Dr. Diane Hayden. Dana’s appreciation and advocacy for local and sustainable food systems is built from many years of working in and with the outdoors. He has spent time as an ocean kayaking guide, a ski instructor, a ranger for the Bureau of Land Management, an English teacher, and an organic vegetable farmer, all of which contribute to his appreciation for Connecticut’s vibrant landscape and rich agricultural and culinary traditions. A resident of Litchfi eld County, Dana endeavors to highlight the best of Connecticut’s local food systems. Visit
www.ediblenutmeg.com.
12 Natural Nutmeg - April 2017
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