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Transfinder’s new Routefinder GO product replaces Infofinder mobile, which was the company’s first mobile app. The solution includes technology that has been embedded in other recent releases, such as Viewfinder, Selfiefinder and Cityfinder.
driving directions for school bus drivers, their reasons for delay are cost and reliability. “With the many last-minute changes we see daily, real-time routing would be more efficient and a benefit during the busiest times of our day,” said Lori Dusenberry, trans- portation supervisor at Muscatine Community Schools in Iowa, which currently gives printed directions to drivers to navigate 40 buses. About 15 percent of survey respondents said they are currently using real-time routing, mostly through industry-specific applications that transmit directions to school buses through a smart phone or tablet. Tese readers added the technology helps new drivers and substitutes who are unfamiliar with routes, reduces route errors, and provides an ability to instantly add or delete stops, based on changes in ridership and road closures.
TODAY’S SCHOOL TRANSPORTATION OFFERINGS Over the past three decades, niche providers—Edulog, Seon, Transfinder, and Tyler
Technologies to name a few—have developed proprietary, industry-specific solutions for real-time routing. Tese technologies are layered with real-time tracking applica- tions, so that parents and schools may follow their students on buses through smart- phones and tablets. Transfinder released the most recent mobile app in July called Routefinder GO, which conducts real-time attendance and displays the current position of buses on a map. GO represents a fundamental shift in how the tech company will develop products, specifically on iOS (Apple) and Android (Google) platforms to connect vehicles with mobile devices. “We are leveraging the built-in functionality of these smart devices, such as camera and messaging technology, to provide the most powerful products,” said Transfinder President and CEO Antonio Civitella. “Providers will be in bad shape, if they don’t adapt for the next phase of artificial intelligence.”
LOOK OUT FOR MORE DISRUPTION An array of other AI innovators aims to disrupt bus transportation. Start-up companies
are introducing applications and smart vehicles that tap into transportation data for more efficient fleets and passenger convenience. Supported by transportation incubator Techstars, BusBot offers an application that
use artificial intelligence for intercity bus logistics. Its algorithms tap into external data, so that fleets can adjust their routes and schedules, based on real-time traveler preference data. On any day, operators can decide the number of bus charters, the best time to schedule trips and the prices to charge passengers. Not yet widely adopted, the company is looking for big-city collaborators.
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