BC SOFTWEAR PROMOTION
Enhancing the spa experience
The little touches make all the difference – hence why luxury five star resort The Grove, in Hertfordshire, turned to BC Softwear to help give guests the ultimate relaxation in the hotel’s Sequoia Spa.
E
nhancing the spa experience has become a vital consideration in creating or refurbishing a spa. There is, however, one element of the experience
that is often overlooked, but is the first touch point for your client: the bathrobe that they put on before the treatment and the towel that touches their skin. One particular spa that understands the
importance of this experience is Sequoia Spa at The Grove. Sequoia is a haven of wellbeing and is fresh from an extensive nine month renovation. The team at The Grove, who were keen to enhance their new treatment rooms with a totally new towelling colour scheme, approached BC Softwear. BC Softwear is the UK’s leading supplier of luxury towels and bathrobes to the hotel and spa industry and can advise on the appropriate weight, weave and absorbency of a towel based on its expected use and performance.
Sequoia chose a collection of luxurious
towels that are appropriately named the Gold Treatment Bed Makeover Collection, with performance in a high turnover environment paramount to the selection process. The choice of dark colour towels represents a move away from the pale cream traditional spa look. “Colour is the new white in the spa
world,” said BC Softwear MD Barbara Cooke. “In the past coloured towelling was subject to fading and there were variances
in batches of colours but with new developments in the dyeing processes, we can now produce a towel to match any pantone or colour swatch, which are colourfast and designed to last.” The Treatment Bed Makeover Kit uses
just three towels, a towelling couch cover, a super-sized towelling jumbo sheet and a bath sheet. Laura Johnson, creative director, commented: “The treatment bed looks immaculate, the therapists are delighted that their treatment turnaround times are reduced, and the laundry costs are reduced. It’s a winning formulation!”
Contact BC Softwear Call +44 (0) 845 210 4000 Web:
www.bcsoftwear.co.uk Email:
enquiries@bcsoftwear.co.uk Fax: +44 (0) 1628 520841 For all enquiries in France contact our BC Softwear sales agent Corrine Fejoz. Email:
c.fejoz@orange.fr Mobile +33 626 570 166
©CYBERTREK 2015
spabusiness.com issue 2 2015 25
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108