VINYL continued from page 11
the Glebe sees vinyl-lovers as a very special demographic in the music world. He calls them “The 20 per centers”. This is the portion of music buyers who value listening to music at home, but don’t have the time to listen to a full CD. Vinyl album sides of 18 to 20 minutes fit their timetable perfectly. Record Store day, which began in 2007 to celebrate
independent record stores, is seen as a major jumping-off point for the resurgence in vinyl. Ian also points to key release from Radiohead. “On January 1, 2008, ‘Blue Rainbows’ was released on
vinyl,” he says. “At the time we bought 10 copies, which seemed to be a lot. We sold 28 copies in 20 business days, which in January is a hit record. And I thought – there are a lot more turntables out there than we imagined. We decided then and there to get into the business of vinyl. Now virtually half the store is vinyl”. And the results have been amazing. Ian says, “What we
used to do in CDs in a week we now do in a month. But on vinyl what we used to do in a month we now do in four days.” Of course the big question now is how long will this
last? In a world where you can download or find any song in cyberspace at the click of a mouse, what kind of future
can technology first developed in the early 1900s have? John Thompson thinks the vinyl record is the way
the music was meant to be heard in the first place. “I think when we went from records to CDs we found out CDs were just less fun. I grew up holding the record and looking at the liner notes and digging the album cover. There was a cadence to the music. The music was supposed to follow in order, side one and side two. There was no shuffle play, you couldn’t just buy the one hit off the album. You bought the whole record.” Obviously, the CD is dead. With the announced closing
of CD Warehouse, there are now only eight independent music stores left in Ottawa. CD sales have gone off a cliff
contiinued on page 42
12 BOUNDER MAGAZINE
www.bounder.ca
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