SpaFinder Wellness ForecastsTop 10 Spa & Wellness Trends for 2013
SpaFinder Wellness has revealed its 10th annual Spa and Wellness Trends, which forecasts top trends that will impact the industry.
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oto: Golden-Door
Susie Ellis, president of SpaFinder Wellness and industry expert, noted that, when the company’s first trend report was issued a decade ago, the industry was in a different era.
“A lot has happened in the world of spa and wellness these past 10 years,” said Ellis. “We think this forecast will make it startlingly obvious just how far the industry – and consumer expectations – have evolved from pampered indulgence to personalized, functional health and wellness.”
Healthy Hotels In
2013 and beyond, what
constitutes a true “vacation” will be redefined and “hospitality” will be rewritten. We’ll see an explosion of new “wellness
everywhere” hotel
chains and environments becoming more mainstream. In the past, gyms
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and spas have been positioned as mere amenities, but now these walls are being conceptually (and literally) broken down. Established hotel chains are re-branding around wellness and it’s not just about fitness.
The Mindfulness Massage A creative blend
of two effective
approaches, mindfulness and bodywork, the “Mindfulness Massage” is a more profound experience that can help people relax more deeply and quickly. Rather than lying on the massage table with a mind full of chatter from the stresses of the day, the Mindfulness Massage uses breath work and techniques such as “body scans,” where attention is brought to every part of the body and the action of the therapists’ hands.
Earthing As
modern-day humans become
more cut off from nature, “earthing” specifically refers to the movement promoting direct contact with the earth’s electron-rich surface (walking barefoot, etc.). The premise is that “grounding” the body to the earth’s surface stabilizes natural electrical rhythms
and reduces disease-
causing inflammation. While we expect to see more of this formal “earthing” at spas, we expect to see far more “nature grounding” in a wider sense.
Spa-Genomics…Telomeres and Beyond Humans have 30,000 genes and a three billion-letter DNA code. The future
of medicine is mining this
information to identify breakthrough approaches to support a new age
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