FBC UPFRONT What’s New THE LATEST PRODUCTS AND SERVICES FROM INDUSTRY SUPPLIERS
S770 PINNACLE TRAINER The SportsArt Fitness S770 Pinnacle Trainer continues the "greening-up" of exercise equipment, producing its own power to run the machine. Features include a self-generating design that requires no outside power to operate. The forward/backward and medial/ lateral motion improves core stability and balance. The dual-action motion burns more calories and engages more muscle groups while the closed-chain movement protects joints. The S770 also monitors heart rate and includes a bracket for an entertainment device while exercising. For more information, visit
www.sportsartamerica.com.
KNEELING LEG CURL The Atlantis C-218 Kneeling Leg Curl includes a variable- resistance Cam that follows the body’s natural strength curve. Users slide from one side of the machine to the other to switch legs, reducing time in between movements. Up to 200 lbs can be loaded (8 x 25 lbs plates) and tension is minimized due to the diverging angle between the chest and hip. To see the unit in action please visit:
http://www.youtube.com/ watch?v=43TwhcGIQXU. For more information, visit:
www.atlantis-fit.com or call (877) 454-2285.
MIRROR TV Ciil Technologies’ new Mirror TV’s are available in custom sizes up to 65” LCD TV width and can be installed as an in-wall fixture or an on-wall retrofit décor piece. Ciil’s own HDTV modules support a full 1080p LCD Ultra-thin display. Ciil uses real mirror technology that allows the TV to transmit at the maximum brightness and reflect like a mirror when the TV is not in use. For more information, visit
www.ciiltech.com.
VICORE CORE BENCH The Vicore’s Core Bench features the patents pend- ing core enhancing air surface that has been tested with a burst strength of 1,000 pounds. The unstable surface causes ‘total engagement’ of the body’s core muscle groups. Other features include adjustable body-link air suspension, commercial grade steel construction, easy-transport wheels and a handy tis- sue holder. For more information, visit
www.vicorefitness.com or call (801) 878-7702.
SIGMA POWERLED EVO The Sigma POWERLED EVO utilizes multi-chip LED technology and custom optics to provide light output up to 900 lumens. The lens design generates broad long distance visibility while also lighting up the immediate vicinity and sides. Features include durable weatherproof aluminum housing, low weight, 4 modes of operation and tool free installation. It comes with the new IION XL rechargeable battery pack, a helmet and handlebar mount. The light is horizontally adjustable for complete flexibility. For more information, visit
www.sigma-evo-lights.com.
INFINITY VEST This form fitting Infinity vest from Power Systems can help improve speed, strength and overall fitness. The breathable design offers adjustable quick release buckles. The Infinity Vest also has reflective stripes for safety and a pocket to store your MP3 player. Available in 6lb (blue) or 10lb (black) option. For more information, visit
www.powersystems.com.
EXTREME ULTRALITE TOWEL Discovery Trekking’s Extreme Ultralite Towel wicks moisture from the skin and dries 4 times faster than other towels. This high-tech towel pulls moisture around the fibres, distributing water across the surface of the fabric where it quickly evaporates. The fabric contains Silver, an antimicrobial that discourages bacterial growth, preventing the musty smell associated with damp towels. The Ultralite towel weighs less than 3 ounces—perfect for those who are conscious of their gear’s weight. For more information, visit
www.discoverytrekking.com or call (877) 551-6577.
16 Fitness Business Canada September/October 2011
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