‘Can do’ culture
Air Canada is shaking off its legacy hangover to become a fleet-footed airline that responds quickly to market dynamics.
A
ir Canada has grown seat numbers 50% since 2009 and serves some 200 airports on six continents. This includes 63 domestic destinations, more than 50 flights to the US and about 90 scheduled services to the rest of the world. It is among the 20 largest carriers in the world, flying close to 40 million people every year. Size isn’t everything, however, and for a number of years Air Canada struggled, beset by the myriad problems faced by most legacy carriers in an increasingly fast-paced market. Labour disputes were a particular thorn in the side of the carrier.
Recent developments have finally put an end to this problem and given Air Canada the freedom to fully exploit an expansive strategy. The airline has successfully concluded five new labour deals, including 10-year deals with its pilots and flight attendants. Deals for engineers and baggage agents are awaiting ratification.
Klaus Goersch, EVP and COO, Air Canada, says he is “proud of the Air Canada team and the union leadership for this achievement”. More importantly, though, with the long-term deals in place, Goersch says the airline’s network expansion, part of a clearly defined strategy for the future, can pick up pace, adding: “Having long-term labour
Air Canada’s Klaus Goersch
The airline’s redesign of aircraft interiors will allow for more seating
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Routes News 1, 2016
routesonline.com
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