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INDUSTRY NEWS


North East promotional merchandise show impresses hundreds of visitors


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visitors travelled to the North East to touch and feel the latest and most innovative promotional products. Pro-Adʼs 2015 Promotional Merchandise Showcase took place on March 12 at the Newcastle United Football Stadium.


Over 30 stands from suppliers like A.T. Cross, The Outdoors Company and I.T. products company Desktop Ideas featured a great selection of the latest merchandise and workwear. The quality and variety of the products impressed the visitors who placed over 300 enquiries on the day. One visitor said: “The show was even better than expected and it was great to be able to see some of the


ore than 100


catalogue items we'd only seen on paper previously. It was also good to be able to meet the team and put faces to names. I believe it was wholly worthwhile and we'd be keen to attend in the future.” All suppliers were really satisfied with the choice of venue, which offered great access and nice space and lighting which contributed to the optimal presentation of their products. One of the showʼs highlights was Don Henshallʼs talk on leadership and building a brand. Mr Henshall impressed the visitors with his successful career in the world of business. He shared stories about his experience in working for Procter and Gamble, Diesel, Krispy Kreme and as well as his current role as CEO at


Visitors enjoying the show


Farrow and Ball and shared inspiring tips on what makes a great leader.


MD Carlo Nardini said: “This year we managed to combine a lovely venue for our show, some of the most prestigious suppliers in our industry and


Trotec Laser launches large format laser cutter


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howcased for the first time at its South East showroom, Trotec Laser has launched its largest and most powerful flat bed laser cutter – the SP1500. This CO2 laser cutting and engraving machine is the perfect tool for demanding and versatile applications. The 400 watt laser can cut through thick acrylic, wood, fabric and plastic and has a robust flatbed which can handle large plates and sheet material.


Plus, with the addition of the heavy load table, the SP1500 can process objects up to 50kg in weight, perfect for granite plates, marble tiles and even tombstones.


The SP1500


Key features include: l 1500x1250mm working area, suitable for a full standard size sheet of acrylic.


l Suitable for material up to 185mm high. l 7.5in lens, perfect for cutting thick material.


l Optional heavy load table for objects up to 50kg.


l InPack Technology protects inner components, creating a virtually maintenance free laser.


l Head mounted extraction removes debris while cutting.


A close-up | 6 | June 2015


l Intelligent path control reducing cutting time.


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an excellent calibre of visitors which made our event a great success. Experiencing our visitorsʼ satisfaction was a great reward for the team and we are very excited to have been able to inspire them with new, creative ideas.”


Smartwares Printables rebrands to become Stedman Apparel


t was announced at the end of April that Smartwares Printables would be rebranding as Stedman Apparel. Smartwares Printables is one of the leading companies in Europe for printable corporate clothing.


The change of name is completely in line with the recent focus on the companyʼs own brand bearing the name Stedman. This move underlines the importance of its


successful brand and achieves a clear-cut profile. Nothing changes for the companyʼs customers with the new name, as all existing contracts remain valid. In addition, all products and services will be available at the same well-known proven quality.


www.printwearandpromotion.co.uk


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