NEWS | SHOW HIGHLIGHTS
PRIME DOWNTOWN LOCATION FOR NEW ‘SIEMATIC AM RING’ SHOWROOM
SieMatic welcomed international kitchen specialists, interior designers, and journalists, as part of LivingKitchen, to the new ‘SieMatic am Ring’ showroom where visitors are invited to an inspiring journey through the three SieMatic style collections, Pure, Urban and Classic, which reflect today’s most popular international styles in interior design. In a prime downtown location in the Rhine metropolis of Cologne, design-oriented kitchen enthusiasts can now stroll through the timelessly elegant style collections of SieMatic at Kaiser-Wilhelm-Ring 40 between the Gerling Quarter, City Park, and Mediapark. With its modern boutique character in the midst of historic structures, the new Cologne studio radiates an exclusive atmosphere and invites visitors to become inspired by modern design and technological trends for the kitchen. Each of the SieMatic style collections is a stage for its own contemporary life philosophy, which is expressed not only in the design of the furniture and the choice of colors and materials, but also in holistic room planning concepts that reflect the personality and lifestyle of a space‘s owners. Peace, harmony, and reducing design to the essentials are the hallmarks of the Pure style collection. Characteristic of this style are room design concepts in which the functions of the kitchen are integrated perfectly and incredibly discreetly into the architecture.
The SieMatic interior design concepts for the Classic style collection offer options that go far beyond those of traditional kitchen planning. They make it possible to play with styles and thus combine classicism’s characteristic love of detail with the clarity of the modern world. Flexible, ‘solitaire’ freestanding design plays a role that
is just as characteristic as the mixture of open and closed shelving in the SieMatic style collection Urban. A consistent commitment to internationally stylish design of timeless elegance characterises the SieMatic brand.
DESIGN COUNCIL NOMINATES ZEYKO FOR PRESTIGIOUS BRAND AWARD
Zeyko was celebrating at LivingKitchen after learning the company had been nominated for the German Brand Award by the two independent bodies of the Design Council and the German Brand Institute. Judged by a high-profile expert panel from business and science, the German Brand Award is a must-have within the German brand landscape. Recognising innovative brands, consistent brand management and sustainable brand communication; personalities and companies that are leading the way in the world of brands. The winners will be announced in June 2017.
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LIVINGKITCHENWORLD 2017
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