NEWS | SHOW HIGHLIGHTS
NOTHING SUPERFLUOUS IN TODD BRACHER’S ‘DAS HAUS’ INSTALLATION
The Das Haus installation at LivingKitchen/imm cologne went back to essentials, as designer Todd Bracher presented a 3-zone apartment, where the most important functions of each respective room merged into one another. What do we need to live? The Das Haus design by Todd Bracher, presented by the US-based designer at imm cologne/LivingKitchen, can be reduced down to this simple question. Whereas last year designer Sebastian Herkner demonstrated ‘sensual indulgence’, this year Todd Bracher focused down to the essentials of living. And the visitor reactions confirmed that, surprisingly, both concepts worked. The visitors accepted Bracher’s idea of a ‘sustenance
house’ with interest and enthusiasm; hardly anyone who spent time appraising Bracher’s vision of living left the house without the feeling of having experienced something special. The design made it clear, in both a sensual and intellectual way, which needs are really essential in daily life and how they can be satisfied in a contemporary form of living. “The organisers and the visitors appreciated the fact that it is not so much about the furniture, but more about the idea of contemplating contemporary forms of living,” said Todd Bracher. “I can hear Scandinavians saying that ‘Das Haus’ feels Scandinavian and Japanese saying that it feels Japanese. That is strange, because for me it is simply human. But since especially the Danes and the Japanese have a very human way of life, which in my opinion we in America are a long way off achieving, that is so to say a sign of intuitive understanding.” In contrast to the traditional concept of x bedrooms, a kitchen, hall and bathroom, Bracher presented a 3-zone apartment, where the most important functions of each respective room merge into one another: A provisions room with everything a person needs to live; a room of peace and retreat where he can reflect about and digest life; and finally a hygiene room that was relocated outdoors.
SURVEY PREDICTS A STRONG FUTURE FOR THE SMART HOME IN GERMANY
Will we soon all be living in smart apartments or houses? The trend towards intelligent living seems to be very popular with many Germans – with a survey by EWE, in collaboration with the GFK, predicting a big future for the smart home. If the intelligent home is understood to be a way of increasing the living comfort and reducing the energy costs, the majority of all Germans (65.2%) are interested in it. Furthermore, the GFK survey examined the reasons of those people who stated that they are not interested in smart home solutions (22.1%). The two most frequently stated reasons were: Costs are too high (46.4%), and the fear of losing one’s own privacy (39%).
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LIVINGKITCHENWORLD 2017
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