NEW DESERT AIRMASTER OFFERS THE BEST OF BOTH WORLDS: ORGANIC BEAUTY AND IMPROVED
INDOOR AIR QUALITY Desso, a leading brand in high-end and innovative carpet flooring, is extending its most distinctive carpet tile collection, DESSO AirMaster, with the launch of Desert AirMaster. Bringing together the subtly layered organic designs of the Desert range and all the health and wellbeing benefits of AirMaster with EcoBase backing, Desert AirMaster creates free-flowing patterns for dynamic flooring while creating an improved indoor air quality.
Inspired by nature, Desert AirMaster has a diffused pattern to give a marbled effect to the floor. Thanks to the random pattern and the use of two colours, every carpet tile is different – providing endless design opportunities. Offering a broad range of neutral colours, including three grey shades, a beige, brown and blue tone, Desert AirMaster can be used to achieve a soft and calming environment.
When you consider we spend around 90% of our time indoors, it is critical that the inside air is as clean as possible. Tests already demonstrated that DESSO AirMaster is 8 times more effective in capturing and retaining fine dust than smooth flooring solutions (PM10) and 4 times more effective than standard carpet solutions (PM10).
“Not only is poor indoor air quality a threat to people’s health and wellbeing, but it can also have a negative impact on workplace productivity and attendance levels. In fact, the US Environmental Protection Agency (EPA) calls indoor air quality one of the top five environmental health risks of our time” says Roland Jonkhoff, Managing Director at Desso and Vice President, Carpet (EMEA) at Tarkett. “Improving indoor air quality, therefore, can have an immediate, positive and tangible impact on sickness absenteeism and lead to a boost in productivity.”
54 | PRODUCTS & SERVICES
The latest test performed by the independent German test institute GUI, which specialises in the analysis of indoor and outdoor air quality, shows that DESSO AirMaster with EcoBase backing has even more health-supporting benefits. For this particular product combination we have carried out an additional test to assess the product’s performance on three strict test criteria:
• Suitability for allergy sufferers because of the ingredients • High fine dust binding capacity • Low Volatile Organic Compound (VOC) emission properties.
The new Desert AirMaster, like all other DESSO AirMaster with EcoBase backing, meets all of the above mentioned criteria, and is therefore the first and only carpet product in the world to be certified with the GUI Gold Plus label.
As part of our ongoing commitment to sustainability, and part of our 2020 Cradle-to- Cradle roadmap strategy, the entire DESSO AirMaster collection will from now on only be available with EcoBase backing. Containing upcycled re- engineered calcium carbonate (chalk) from local drinking water companies, the backing is 100% recyclable in Desso’s own production process and developed according to Cradle to Cradle principles. In addition, it contains ECONYL yarn – a 100% regenerated nylon made from recovered waste materials such as fishing nets and yarn waste from Desso’s own Refinity facility. The entire DESSO AirMaster collection is Cradle-to-Cradle Silver certified.
Ludwig Cammaert, Design & Technical Development Director for Desso comments on the new carpet tile: “We designed Desert AirMaster with the evolving workplace in mind. The growing awareness that healthy workplaces can improve the wellbeing of staff has led to changes in the way offices are designed. The DESSO AirMaster range has allowed architects and designers to bring together functionality and creative design – and this is further demonstrated with the new Desert AirMaster.
www.desso.co.uk www.tomorrowscontractfloors.com
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