GROUNDFX GESTURETEK
GestureTek’s GroundFX is a revolutionary multimedia visual display system that projects incredible interactive special effects, games or advertisements directly onto virtually any floor or flat surface of any size.
Users control dynamic immersive multimedia content with simple gestures and body movements, allowing them to interact simply by walking through the projection space or playing in it. It's an engaging full-body interactive experience that immerses users in a custom landscape or a client's message and endears them to the brand.
GroundFX works by utilising GestureTek's patented motion driven video gesture control technology and ceiling mounted projectors. This state-of-the-art gesture recognition system intelligently monitors and responds to the position of the feet or whole body, allowing for real-time motion control and interaction with the display content.
Along with cutting edge software, GestureTek offers creative and design services to customize and optimize the client's campaign. The production team can help incorporate a client's ideas into the GroundFX interactive floor exhibit, mixing 2-D and 3-D graphics, sound and video in any way.
The system also provides over 60 of 'out of the box' interactive scenarios that can be used 'as is' or easily adapted with the clients corporate logo to get their own custom-branded interactive display up and running quickly.
HIMALAYA F&X CARPETS
F&X Carpets, through its Himalaya brand of pure wool, wool-rich and wool-blend carpets, is offering retailers an energetic collection of styles that it hopes will ensure wool’s positive performance messages are reinforced to homeowners across the UK.
“With our Himalaya brand, which is fully supporting the efforts of the Wool Carpet Focus Group, we aim to boost sales of the natural fibre by producing stylish carpet that’s also great value and with a youthful and spirited brand that will appeal to all ages,” explained Gordon Hugo, F&X Carpets. “Wool’s ‘bouncebackability’, its easy to maintain nature and enduring resilience make it a natural choice and one we are keen to promote to homeowners seeking a blend of quality and value.”
Including an assortment of twist, loop and multi-level loop piles, coordinated stripes and in a range of natural colours that relate to the latest interior trends, the Himalaya collection features value-orientated blends that help to make selected styles some of the most competitive wool carpets currently available.
“Himalaya delivers great style and the natural, sustainable qualities of the fibre will always be strong reasons to consider it. With clear messages about just what makes it great, we are really excited about wool’s new outlook and being a part of its success story,” concluded Gordon.
www.gesturetek.com
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gordonvhugo@googlemail.com VOTE NOW | 15
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