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Stand up and be proud!
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I recently watched a game at Anfield – what a sight to behold with waving banners and scarves and everyone at the Kop End standing and being proud of their team.
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That scene is (of course) repeated across many sporting venues, even at my team Nottingham Forest! It got me wondering about how proud are those who work in the amenity sector, especially those involved with weed, pest and disease control, producing excellent pitches, well presented parks, clean streets, safe transport networks and more.
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I am old enough to remember watching football at the highest level played on pitches akin sometimes to ploughed fields in wet weather. How the wonder who was Tom Finney, a man I am proud to have known, played such wonderful football on some of these pitches, I will never know. Nowadays, the modern supporter and participant expect perfect pitches, beautiful golf greens and the like. The commuter may complain about litter, but he or she takes it as norm that the streets will be regularly cleaned, pavements kept free of weeds and rail travel, whilst disrupted by other things, will
not be held up because of too many weeds on the line!
Promoting ourselves
So do we need to promote ourselves better? Do those who maintain amenity surfaces to the standards expected need to stand up and be proud? When I took up the role as independent chairman of the Amenity Forum in 2009, I recognised a key first priority was to inform more people what the amenity sector was and did. I was often amazed at how many people at key levels just seemed unaware of the importance of our sector. Yet, we are often at the front line in terms of the public, undertaking a really important and often crucial role. We suffer certainly by being so diverse. I often say that we have more branches of activity in our sector than blades on my Swiss army pen knife. This does not help us sometimes in creating a unified voice and profile, but it emphasises why we need to put great effort into it.
Getting engaged
This is why, and I guess you might expect me to say this, that everyone involved in weed, pest and disease
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Go to
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146 l PC JUNE/JULY 2014
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