PRODUCT INNOVATIONS Tickled pink
The Bottlegreen Drinks Company has undergone a pink transformation with an innovative shrink sleeve branding solution from Clondalkin Group Company Chadwicks, in support of Breakthrough Breast Cancer. The limited edition pink bottles from the adult soft drinks manufacturer are on sale now across all major supermarkets, with 10 percent from the sale of each bottle going directly to the Breakthrough Breast Cancer charity. The seven-colour promotional sleeve, produced on 50 micron ‘Hi Shrink’ PET film, was a technically challenging packaging design; incorporating special inks to prevent discolouration from Bottlegreen’s trademark green bottle, and featuring a matt lacquer for a tactile, high quality finish. Chadwicks has more than 50 years of experience in the flexible packaging industry and is a world-leader in pre-cut lid manufacture and a supplier of choice in shrink sleeve production. For further information please telephone 0161 763 2100 or visit
www.chadwick-sleeves.com
Delivering your information Specialist Innovative Printed Products
Less Packaging – More Information
A Fix-a-Form multi-page label enables you to include all of your product information and in some cases can be applied directly to your product allowing the elimination of your outer carton.
Multiple Pages – Multiple Languages
Due to the nature of the Fix-a-Form multi-page label, you can include all of your product information in multiple languages, which could reduce your label requirements and potentially help streamline your worldwide distribution.
Inspiring On-Pack Promotions
From Unique Random numbers to heat and reveal inks, removable stickers or money off coupons – whatever you want to include in your promotion, our Fix-a-Form multi-page label delivers it ‘on-pack’ every time.
If your packaging design doesn’t adapt easily to allow for on-pack promotions or you don’t have enough space for all of your product
information – maybe we can help?
follow us on: Let the possibilities un-fold!
phone 01284 701381 e-mail
marketing@dennybros.com www.dennybros.com
Pure inspiration
M&H has worked with Allison A/S, Denmark, on their range of hand wash products called Scandinavian Purity designed by Jacob Jensen. M&H worked in partnership with Allison to create an exclusive custom- moulded handwash product contained in a soap dispenser, which was inspired by the Scandinavian lifestyle. The elegant soap dispenser is injection moulded in 2 parts containing a refillable blowmoulded dispenser. The collection comprises four 200ml variants - Black Rock, Crystal White, Grey Platin and Red Rosso, each formulated with delicate notes of natural fragrance. M&H is delighted to have been part of the team, which helped to create this inspirational collection of personal care products, which is sold exclusively by Allison.
For further information please telephone 01502 715518, email marketing@mhplastics or visit
www.mhplastics.com
TRUE MOBILITY
BToshiba TEC has joined
forces with Unique ID, to provide a mobile printing solution for warehouse environments. The new workstation allows barcode printing and label printing applications to take place anywhere by mobilising the Toshiba B-EX4 series, via a steel construction trolley complete with integral, rechargeable 240 volt battery, which can operate for up to 12 hours under
normal usage. Combined with Toshiba’s B- EX4 thermal printer series, the MAC solution is helping customers in busy, fast-moving industrial environments to streamline printing applications, increase efficiency and boost productivity. For further information please telephone 0870 890 7200 email
marketing@toshibatec-eu.co.uk, or visit
www.toshibatec-eu.co.uk
36 | Packaging Gazette |
PackagingGazette.co.uk
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