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Case Study


to accept that their actions can have tragic consequences to human life. The Achuar have also been trained to use video-recording technology, so evidence of the environmental damage that these extraction companies leave behind is also presented as prima facie evidence.


The mash-up of data that combines the historical collective intelligence of the village, created initially with pens and crayons and perhaps the odd spot of paint, is then translated into millimetre perfect maps. These maps have become transformational, causing companies to think harder about how and where they are going to mine in the forests of the Amazon. It certainly


has changed the power relationships between the ‘savage’ people of the rainforest and the ‘cultured’ people of Lima, or should that be the other way around?


Home or block 64? In 2012 Talisman Energy (TLM) announced its decision to cease oil exploration activities in the Peruvian Amazon and to exit the country. Despite Talisman’s claim of attaining local support from communities and signing good neighbour agreements with 66 communities downriver from their operations, the company never had the consent of the majority of communities living within Block 64.


This is an extract from No Straight Lines, the read/write book from Alan Moore. The book argues that we have reached the nadir of the adaptive range of an industrialised world, in fact we are now faced with a trilemma of social, organisational and economic complexity, tensions and questions. And therefore face a design problem. No Straight Lines presents a new logic and inspiring plea for a more human centric world that describes an entirely new way for true social, economic and organisational innovation


to


happen. To find out more, visit www. no-straight-lines.com


39 entrepreneurcountry


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