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Here are a few fundamental ground rules to follow that will ensure maximum enjoyment and maximum benefit:


Arrive early. Get there at the start and meet as many people as possible.


Leave late. Maximize your time – especially if the room is full of decision makers. Don’t drink. You don’t need a beer. You need money. Beer and money don’t mix. Have something of value to say. Play yourself down. Try to find out what they do. If they ask what you do, have a BRIEF explanation, and a GREAT business card. Your 30-second commercial needs to start with a question.


Talk about positive things and people.


OK, so I’ve networked and met someone I want to get to know better...


Imagine meeting someone for morning coffee, and rather than asking “what he does” (which you could have found out on


Where is the best place to meet? Starbucks or a coffee shop. Someplace casual. Someplace inexpensive. Someplace with WiFi. Someplace where you can sit and talk.


When is the best time to meet them? Early – for breakfast. You can avoid traffic, and make a powerful connection.


What do I say and how do I get to know this person better? My good friend, Bob Littell, is the only person I have ever met that totally gets networking. He has named his concept of networking “netweaving” (netweaving.com). Bob is all about finding leads and opportunities for others. Bob is all about giving for the sake of giving, not giving with the intent to receive.


Google or his website), you hand him two leads of people in your network that might be good candidates for his business. WOW. That’s netweaving. And it works. BUT: It requires work on the part of the referring person. YOU!


But Jeffrey, what about my 30-second personal commercial? What about my elevator speech? How do I make a sale? NOTE WELL: Do what I have told you above, and people will want to buy from you – no pitch needed.


©


2011 All Rights Reserved - Don’t even think about reproducing this document without written permission from Jeffrey H. Gitomer and Buy Gitomer 704-333-1112


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CONGRATULATIONS TO THE 2011 SMALL BUSINESS OF THE YEAR AND OUTSTANDING LEADER OF THE YEAR AWARDS WINNERS! FINALISTS: 5-20 EMPLOYEES


5-20 EMPLOYEES Majesty Title Services, LLC


2011 SMALL BUSINESS OF THE YEAR AWARDS


PRESENTING SPONSOR


Vincent J. Cassidy President


51-250 EMPLOYEES Creative Sign Designs


Jamie Harden President & CEO


21-50 EMPLOYEES Italiano Insurance


Jeffrey G. Italiano President


OUTSTANDING LEADER Olin Mott


Chairman Olin Mott Tire Stores


Animus Solutions, Inc. | Sensible Micro Corporation | Vertical Integration, Inc. | VoltAir Consulting Engineers, LLC


FINALISTS: 21-50 EMPLOYEES Beytin, McLaughlin, McLaughlin, Bolin & Willers, P.A. | Mission Search International, Inc. | Rigatoni Restaurant & Lounge | RMC Property Group


FINALISTS: 51-250 EMPLOYEES Commercial Design Services |


Greenacre Properties, Inc. | Rizzetta & Company, Inc. | Triage Partners, LLC


FINALISTS: OUTSTANDING LEADER


Valerie Harwell, The Omnia Group | Sandy MacKinnon, Yale Lift Trucks of Florida and Georgia


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