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After attending a BALLE conference, the president of T-shirt maker TS Designs launched steps to localize the entire sup- ply chain to enhance its push for social and ecological sustainability. Typically, a tee travels 16,000 miles before you put it on, but TS now collaborates with North Carolina farmers, cotton ginners and others to go from “dirt to shirt” in 750 miles.


What challenges loom for local business efforts, and how can they be overcome?


One of the biggest hurdles is that many people are innovating, but they are going it alone. BALLE connects businesses to other people, ideas and resources so they can learn from each other and not have to start from scratch.


Another barrier is financing. We have started to bring together pioneer- ing philanthropists that put a little funding in to create the conditions for businesses to proceed from there. The Cleveland Foundation, for example, recently helped seed a worker-owned laundry co-op.


Most economic development subsidies still favor large corporations rather than local businesses, but some shift when they see studies like those from Civic Economics, proving that the cost per new job is much cheaper by catalyzing and growing local busi- ness. In Phoenix, a study by BALLE network’s Local First Arizona showed how the state gets more high-paying jobs with benefits from a local office supply company, Wist Office Prod- ucts, than from a big box store. Wist also spends more money locally for services ranging from graphic de- sign to legal assistance, and donates more to local charities. In all, the study found that on a $5 million state contract, Arizona was losing half a million annually in economic leak- age by doing business with a nonlo- cal competitor. As a result, the city of Phoenix changed its procurement rules and now buys local.


Brian Clark Howard is a multimedia journalist and the co-author of Green Lighting, Geothermal HVAC and Build Your Own Wind Power System. Connect at BrianClarkHoward.com.


natural awakenings November 2011 35


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