Cover Photo:
Scotts innovations for
the garden! (pg12)
March 2010
Could spring finally be here? Judging that stock plants to sell, sell, sell! This issue includes Rainy Day Trust’s charity dinner so I spoke to the
by today’s mild weather you would some features dedicated to helping you make the charity’s President, Ashley Leboff to find out more
think so, but then it was only a few most of your plant department; a selection of some about the event and the trust’s work (page 22).
days ago that the nation was once of the best plants and associated products begins Lastly, to say a final goodbye to 2009 I have
again covered in inches of snow. on page 10 and this issue’s View From the Shop chosen a selection of products and stories from
Whilst its beauty cannot be denied, it Floor looks at how to make your offer sparkle. the last 12 months that are an important reminder
costs our economy millions at a time Fortunately February’s snow did not have the that there were a number of highlights and well-
when we can’t afford to spare it. As a nation that en- same impact as the same time last year, when deserved achievements. See from page 23.
joys changing seasons there is nothing more refreshing many of us were snowed in for the duration of
than the start of spring after the over-indulgences and Spring Fair. My visit to the show was thus long Wishing you all a bunny and
layers of woolies that previous months bring, and this overdue, and an exciting experience with many chocolate-filled spring!
year it feels like winter is really overstaying its welcome! new products and trends emerging. The co-loca-
Perhaps my idea of a sunny spring full of chirping tion of the Totally portfolio synchronised perfectly.
birds, newborn lambs, bunny rabbits and chocolate Buyers jumped on the chance to stock up on hard-
Easter eggs (did I just berate over indulgence?) is ware, gift and outdoor living lines in one fell
utopian, but certainly the blossoming of new flow- swoop and visitor numbers quadrupled from the Naomi Davis,
ers can’t fail to inspire even the least green fingered previous year! See page 8 for some of the show’s
of us. This means opportunities for those of you successes. Spring Fair also saw played host to the Editor
EDITORIAL:
Editor: Naomi Davis
FROM THE EDITOR 4 16 GARDEN BUILDINGS
naomi.davis@onecoms.co.uk
The Editor’s pick of the latest news
and dates to add to your diary.
PRODUCTION:
17 PRODUCT INNOVATIONS
Graphic Designer: Kerri Cuthbert
The essential collection
kerri.cuthbert@onecoms.co.uk
INDUSTRY NEWS 6
Happenings from inside the industry.
SALES:
Sales Team Leader: Donna Jenkins
donna@onecoms.co.uk
TOTALLY SHOW REVIEW 8
Online Edition: Karli Edmondson
A selection of the shows’ successes.
karli.edmondson@onecoms.co.uk
Advertising Sales: Donna Jenkins
donna@onecoms.co.uk
PLANTS, SEEDS & LAWN 10
Yearbook Sales: Melanie Bell
Help your customers get gardening.
mel.bell@onecoms.co.uk
ADMINISTRATION:
Accounts: Carole Todd
22 INDUSTRY PLAYER PROFILE
carole.todd@onecoms.co.uk
Ashley Leboff, President of the Rainy Day Trust.
Reception: Joanne Cluer
jo@onecoms.co.uk
Data controller: Rebecca Hubbard
23 A YEAR IN REVIEW
VIEW FROM THE SHOP FLOOR 14
Published by onecoms, a trading
division of Media One
Communications Ltd. Geneva
House, Park Road, Peterborough,
PE1 2UX. Telephone 01733
756555.
www.onecoms.co.uk
Copyright 2009, all rights reserved.
26 THE LAST WORD
No part of this publication may be
Nik Davis from Retail Assist looks at why
reproduced in any way without
and how you should scrutinise your operation.
written permission from the
publisher. All views and opinions
27 WEBGUIDE &
expressed are not necessarily
those of the publisher. PRODUCT SHOWCASE
Garden & Hardware News 3
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